Pollock Communications/Today's Dietitian 2019 "What’s Trending in Nutrition" Survey

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* 1. Choose the title that best describes you:

Foodservice Manager

Media or Communications Dietitian

Supermarket or Retail Dietitian

Dietetic Technician

Educator

Private Practice or Consultant

Clinical Dietitian or Clinical Manager

Food and Culinary Professional

Other

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* 2. Choose the setting that best describes where you work:

Hospital or Clinic

Private Practice

Nursing Home/Long Term Care Facility

College/University/School

Government Agency or Public Health Office

Food Company

Pharmaceutical or Supplement Company

Retail/Grocery

Correctional Facility

Media

Marketing or Public Relations

Other

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* 3. Where do you think consumers are getting the most nutrition misinformation? Choose all that apply.

Blogs/Vlogs

Food industry websites

Government resources, such as the Dietary Guidelines or the FDA

NGO resources, such as American Heart Association

Twitter

Facebook

Instagram

Television/Radio

Newspapers/Magazines

Other (please specify)

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* 4. Who do you think consumers get the most nutrition misinformation from? Choose all that apply.

Registered dietitian nutritionists

Medical doctors

Experts with PhDs

Other health professionals, such as physical or occupational therapists, nurses, chiropractors, pharmacists, or others

People with similar personal experiences and relatable success stories

Government policymakers, such as the Dietary Guideline committee or the FDA

NGOs, such as American Heart Association

Friends and family

Celebrities, such as actors, musicians or professional athletes

Other (please specify)

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* 5. When making a food purchase, please rank the top 10 most important things that today’s consumer looks for:

“Clean” Label

Convenience

Dairy free

Fair Trade

Gluten free

“Healthy”

Humanely raised

Locally Sourced

Lower cost

Made by a small food company

Minimal food waste

“Natural”

Non-GMO

Nut free

Organic

Socially Conscious (i.e. a brand that gives back)

Soy free

Sustainable agriculture practices

Taste

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* 6. In 2019, which diets are most likely to be popular among consumers? Check all that apply.

“Clean-eating”

A plan that requires specific supplements (i.e. raspberry ketones, green coffee extract)

Commercial diet programs (WW Wellness that Works - formerly: Weight Watchers, Jenny Craig)

DASH

Flexitarian

Gluten free

Intermittent fasting

Ketogenic diet

LEAP

Low FODMAP

Low glycemic

Low fat

Mediterranean

Mindful eating

Paleo

Plant based

Pre-industrial age or evolutionary

USDA MyPlate

Vegan

Vegetarian

Wheat Belly

Whole 30

Other (please specify)

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* 7. Which diets will be least popular among consumers in 2019? Check all that apply.

“Clean-eating”

A plan that requires specific supplements (i.e. raspberry ketones, green coffee extract)

Commercial diet programs (WW Wellness that Works - formerly: Weight Watchers, Jenny Craig)

DASH

Flexitarian

Gluten free

Intermittent fasting

Ketogenic diet

LEAP

Low FODMAP

Low glycemic

Low fat

Mediterranean

Mindful eating

Paleo

Plant based

Pre-industrial age or evolutionary

USDA MyPlate

Vegan

Vegetarian

Wheat Belly

Whole 30

Other (please specify)

Question Title

* 8. Which of the foods below do you believe will have “superfood” status in 2019 among consumers? Check all that apply.

Ancient grains

Avocado

Beets

Black tea

Blueberries

Broccoli

Cauliflower

Coconut products

Cranberries

“Exotic fruit” such as, acai, golden berries

Fermented foods such as yogurt, pickles, kimchi, Kombucha Tea

Fresh herbs

Greek yogurt

Green tea

Honey

Jackfruit

Kale

Mushrooms

Non-dairy milks

Nuts, like almonds and walnuts

Pulses - peas, beans, lentils

Salmon

Seeds, like chia and hemp

Soy foods

Spices

Specialty potatoes

Spinach & leafy greens

Whey protein

Other (please specify)

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* 9. Are you using MyPlate in your nutrition education?

Yes

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* 10. If no, why not?

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* 11. Of the following, what are you using in your nutrition education? Check all that apply.

MyPlate

Dietary Guidelines for Americans

Food Groups (fruits, vegetables, dairy, grains and protein foods)

Nutrition Facts Label

Other (please specify)

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* 12. Which additional materials are you using in nutrition education? Check all that apply.

Diet Pyramids (from healthcare organizations)

Dietitian Toolkits (from organizations and food companies)

Today’s Dietitian Resources

Academy of Nutrition and Dietetics Published Resources

Academic Nutrition Resources (university and hospital resources)

Other (please specify)

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* 13. What do you consider trusted resources? Check all that apply.

Government/USDA

Universities

Health Professional Organizations (i.e. Academy of Nutrition and Dietetics)

Food Commodities

Food Brands

Professional Health Publications and News Sources

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* 14. In your practice, what type of resources do you use to educate consumers? Check all that apply.

Copies of/links to articles

Tip sheets

Interactive tools

Social media channels/content

Apps on smart phone or tablets

Videos

Posters

Recipes

Daily meal plans, menus

Other (please specify)

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* 15. Do you recommend that consumers use applications, such as smartphone “apps,” to track or plan their food intake and activity?

Yes

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* 16. If yes, please specify what programs you recommend.

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* 17. Which of the following features are most important to you when recommending a food and physical activity tracking application? Rank Top 3.

Adding/analyzing a recipe

Ease of tracking foods eaten

Ability to scan an item’s UPC code to track

Inclusion of brand names, convenience foods, or restaurant items

Precision of portions

Reliability of data source

Ease of sharing information with nutritionist/healthcare provider

Syncing fitness wearables with application

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* 18. In your experience, what messages resonate most with consumers in helping them to achieve their dietary goals? Check all that apply.

Make small changes

Make gradual shifts over time (i.e. shifting milk from whole to 2% to 1% to fat-free)

Foods and beverages you eat over time add up

The overall eating pattern is more important than a single meal, food or nutrient

It doesn’t matter where you are in your journey, anyone can be more active

Don’t focus on calories or dieting

Make ¾ of your plate plant foods

Consume fewer highly processed foods

Other (please specify)

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* 19. Please rank your top 5 nutrition recommendations.

Increase fiber intake

Eat less of everything

It’s not about diet, it’s exercise

Consider the full nutrient composition of a food when reading the Nutrition Facts Panel

Eat more servings of vegetables per day

Count calories

Eat only organic foods

Keep a food journal

Consume several small meals/snacks a day

Choose non-caloric drinks, like unsweetened tea or coffee

Given the choice, choose foods that are non-GMO

Limit foods with “added sugars”

Follow a vegetarian eating pattern

Reduce saturated and trans-fat in the diet

Reduce consumption of sodium

Avoid refined grains

Eat more plant-based proteins

Limit highly processed foods or fast food

Choose more meat alternatives