1. Motivation Masters Application


Enter Incentive's 2016 MOTIVATION MASTERS awards, which celebrate the best, most effective incentive programs. Sales incentives, dealer channel programs and non-sales initiatives, as well as employee loyalty, engagement, peer recognition and wellness programs, will all be considered. Programs of any size and budget that used merchandise, travel and/or gift cards as rewards are eligible. The main emphasis will be on how the program objectives were developed and the results were measured.

The judges will choose finalists after a rigorous review process. The judges' favorites from the finalists will be announced as Motivation Masters of the Year, and one company will walk away with the Grand Prize.

Incentive will announce the finalists in the November/December issue, dedicating coverage to this special awards program, and broadcasting the value of incentives, through your inspiring case studies, to its readers and the public. The overall Grand Motivation Master will be announced in the January/February 2017 issue.

Official Rules and Instructions

ELIGIBILITY: Any department, company, incentive house, or supplier to the worldwide incentive industry may enter. To be eligible, your plan must have been under execution between January 1, 2015 and March 31, 2016.

JUDGING: Judging will be based on the following criteria:

--Effectiveness in achieving program goals (ROI will be an important component)

--Creativity and originality of the program design, marketing and awards. (Judges will take the size of the budget and the number of participants into account.)

--Tactics employed.

--Ability to respond to changing circumstances.

Use your Web browser to print out these instructions for reference. Scroll to the bottom of the page and click the "Next" link to fill out the online application.

An editor from Incentive may contact you for supporting material, such as program promotional items or event images, but please ONLY submit the online entry form at this time.

The extended entry deadline is Monday September 5, 2016.

Please contact Incentive Executive Editor Leo Jakobson at 646-380-6253 or email ljakobson@ntmllc.com

NOTE: All entries become the property of Northstar Travel Media, and by entering you agree that Northstar Travel Media may use the entry in all media without further notice.

Incentive recognizes that many companies consider ROI data in particular to be sensitive information. It has been the editors’ experience that, in almost every case, ROI can be demonstrated in a way that does not divulge inappropriate information (often by expressing ROI as a percentage, for example). During judging, we may ask for more details in a particular entry, and confidentiality can be discussed with regard to that information at that time).

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* 1. Contact Demographic Information:

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* 2. Program Company Address:

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* 3. Program Information:

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* 4. Names and titles of those involved in developing the plan (including in-house planners, outside incentive houses and/or experts and vendors):

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* 5. Period of the Program:


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* 6. OBJECTIVES: Describe the goals of the program for the participants involved and the company overall. What did the program aim to accomplish?

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* 7. TACTICS: Describe how the program was executed, including what types of awards were used, how they were awarded, and what tactics were used to maximize their impact.

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* 8. RESULTS: Describe the impact the program had. Explain to what extent it achieved its objectives and how these results were measured. 

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* 9. If you wish to include supporting materials (i.e. program marketing materials) with your entry please contact Executive Editor Leo Jakobson directly, at ljakobson@ntmllc.com, AFTER you have completed your entry on this survey form.

Thank you for completing the online Awards Application for the 2016 Incentive Motivation Masters Awards. You may return to your application as often as you like until the deadline, August 15, 2016.

Vincent Alonzo
Editor in Chief
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