SURVEY CUSTOMIZATION

Create surveys that feel uniquely yours

Create seamless surveys that reflect your brand, drive engagement, and improve response rates, with our custom survey maker.

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A woman working on a laptop with overlays for survey customization, including a color picker, an image collage, and a DeliverShip checkout survey.
A woman working on a laptop with overlays for survey customization, including a color picker, an image collage, and a DeliverShip checkout survey.

From generic to on-brand in seconds with AI

Upload your logo or image, and our AI will instantly generate an on-brand survey theme, or you can choose from dozens of pre-built designs and tailor colors, fonts, and imagery to fit your style guide. Save custom themes so your team can create polished surveys, every time.

A survey editing screen showing the customization process for a snuck checkout experience survey, including theme color and layout options.
A branded Viverly survey completion page with links to browse new arrivals and shop sales.

Put your brand front and center

You can remove SurveyMonkey branding and redirect people to your website or any destination after they complete your survey. Customize your survey’s URL ending to reflect your topic or audience, and use a custom thank you page to reinforce trust and leave a positive impression.

Personalized invites from a sender people recognize

Stand out in crowded inboxes with custom HTML invitations that feel modern, personal, and worth clicking. Add images or embedded videos to capture attention, and include first names or sender details so people know the message is from a trusted source—not a generic blast. The result? Higher open rates, more engagement, and more completed surveys from the audiences that matter most.

A personalized email survey invite for a snuck soft launch event, featuring an image and the customer's name.
A survey screen featuring a cake image with alt text, alongside options for survey format (Classic, One question at a time, Conversation).

Create surveys that are accessible for everyone

See how we help you customize your survey to comply with 508 and WCAG2 standards. Read more about themes and creating accessible surveys.

Customization that works for every team

An interior cabin photo with an overlay showing survey design options (Logo, Image collage, Color palette) and a question about the check-in process.

Keep your surveys on-brand and unforgettable

Ensure every survey reflects your brand identity with custom colors, fonts, and logos, building recognition and trust at every touchpoint.

Explore solutions for marketers

Discover our capabilities

A survey creation screen showing an automatically Generated theme based on the snuck logo, with options to select theme color and font.

Branding surveys for beginners

Watch and learn how to create professional, on-brand surveys that boost response rates.

Learn more
A man working on a laptop with a menu overlay showing options to Create a survey: Build with AI, Start from scratch, or Start from a template.

Creating surveys with SurveyMonkey

Learn best practices for creating surveys on the SurveyMonkey platform.

Read the guide
A dashboard showing Thematic Analysis results for feedback categorized by Customer Service, Cleanliness, Amenities, and Value.

Discover our top features

Explore all SurveyMonkey features that help you get to insights fast.

Explore top features
A screen showing an AI prompt box with the text, "Write a prompt. Let AI do the rest." and an example prompt to create a brand health tracking survey.

Supercharge survey creation with AI

Our AI handles survey structure, design, and quality, so you can go from idea to polished survey in minutes.

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Ready to make beautiful surveys together?

Start building better surveys with SurveyMonkey today! Free to try, simple to use, and powerful
enough to transform feedback into action.

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