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Explore our market research solutions

Keep pace with your markets and customers with our flexible solutions that incorporate guided methodologies and AI-Powered Insights to uncover meaningful trends, fast.

Market knowledge solutions

Tracking graph

Industry Tracker

Monitor market dynamics for a specific product category over time.

Consumer segmentation

Consumer Segmentation

Understand the demographic and behavioral traits of your top buyer segments.

Usage & Attitudes

Usage & Attitudes

Learn about consumer preferences, habits, and purchase behaviors.

Product innovation solutions

Product Concept Analysis

Product Concept Analysis

Test product ideas and compare against industry benchmarks.

Product Optimization (Conjoint)

Product Optimization (Conjoint)

Uncover feature and service bundles that maximize success.

Feature Importance (MaxDiff)

Feature Importance (MaxDiff)

Understand which product features influence decisions and satisfaction.

Packaging Design Analysis

Packaging Design Analysis

Get feedback from your target audience on packaging designs.

Price Sensitivity (Van Westendorp)

Price Sensitivity (Van Westendorp)

Find the optimal price point and range for your product or service.

Brand & creative development solutions

Brand Tracker

Brand Tracker

Measure your brand’s performance across markets, over time.

Ad Creative Analysis

Ad Creative Analysis

Test your marketing and advertising campaigns before you launch.

Messaging & Claims Analysis

Messaging & Claims Analysis

Get feedback on messages, taglines, product copy, and more.

Brand Name Analysis

Brand Name Analysis

Test out different names for your brand, product, or service.

Logo Design Analysis

Logo Design Analysis

Uncover the optimal logo design for your brand or products.

Video Creative Analysis

Video Creative Analysis

Find out how your videos resonate with your target audience.

Globe

Global panel

Reach your target audience 

Collect quality responses from consumers or business professionals in minutes with our integrated Audience panel.

  • 144M+ people
  • 130+ countries
  • 50+ profiled attributes
  • Custom screening

Services

Market research services

Get help from our market research experts and dedicated account managers, with our flexible engagement model. Services include:

  • Survey design
  • Translations
  • Custom reporting
  • and more

Let’s get started.

We can help accelerate your market research. Talk with an expert to:

  • Collect insights to guide better decisions
  • Engage with our team of research experts 
  • Customize your research to meet project needs

Talk to an expert