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SurveyMonkey and ServiceNow team up to deliver seamless digital experiences

SurveyMonkey and ServiceNow team up to deliver seamless digital experiences

Digital transformation has greatly accelerated in the past year, with remote work being a long-term reality. We’re excited to announce the new SurveyMonkey and ServiceNow integration, built to support businesses and help them deliver better, smarter, and tighter digital employee and customer experiences.

The coronavirus pandemic has changed the way we work and shifted productivity levels, but agile companies that adopt user-friendly technologies providing end-to-end workflows are thriving. In a world where products and services need to be delivered without a glitch—and employees need to stay connected—digital workflows can go a long way in retaining normalcy in business operations.

Due to popular demand, ServiceNow has created a Now Platform® IntegrationHub spoke for SurveyMonkey—a run-ready set of over two dozen automation and integration actions such as Create Survey and Lookup Survey Responses—that can be added to ServiceNow IT, Customer and Employee workflows in minutes with no code. The SurveyMonkey spoke reduces integration cost and complexity and accelerates SurveyMonkey-powered customer and employee feedback and insights into ServiceNow® workflows.  The level of automation the SurveyMonkey spoke will provide will not only reduce manual processes but allow teams to become more efficient in their day-to-day operations. Here are some of the many benefits of implementing the SurveyMonkey spoke in your ServiceNow instance:

Improving customer experiences

SurveyMonkey enables customers to collect customer feedback through multiple channels at any stage of the customer journey. Whether it’s quick feedback around a transaction, or more in-depth feedback about your brand, with this new integration you can set up workflows in ServiceNow to take the right action on a case by case basis. Here are some examples of a customer feedback workflow:

●  Design a customized case closed workflow that includes triggered survey requests and incorporates customer feedback

●  Automate notifications to support agents based on critical customer feedback on a new product to drive retention and upsells

●  Easily view, analyze, and report on insights and trends based on customer feedback on a new product to drive retention and upsells

To learn more and to download the IntegrationHub SurveyMonkey spoke, please visit the ServiceNow store.

Increasing employee happiness and retention

In a recent study, conducted in partnership with ServiceNow and UNLEASH, SurveyMonkey polled over 700 HR leaders involved in significant technology projects over the past four years. Of those polled, only 16% reported their projects were highly successful and only 11% believed they improved the employee experience. Here are ways our integration with ServiceNow can help businesses truly improve employee experience:

●  Collect critical feedback from employees in one central place and enable your HR teams to address it in a timely way

●  Incorporate surveys and get instant feedback from new hires over the course of their orientation to ensure a smooth onboarding process

●  Run nuanced employee engagement pulse surveys and integrate feedback into existing HR workflows

Boosting team productivity and efficiency

According to Gartner Inc.’s  “Top strategic technology trends for 2021” report, a key technology trend IT cannot afford to ignore is “anywhere operations,” defined by a digital and remote first model. A critical piece in ensuring this model is sustainable is workflow automation through a single, unified platform accessible to your employee base. Here are some examples of how this can create business efficiencies:

●  Resolve inefficiencies by channeling direct stakeholder feedback into your system of record

●  Track, manage, and resolve IT issues that your stakeholders are experiencing through surveys to ensure timely resolution

●  Gain valuable in-depth feedback with comprehensive insights to take action and improve processes

To learn more and to download the IntegrationHub SurveyMonkey spoke, please visit the ServiceNow store.