As the Vice President of Methodology for SurveyMonkey, Dr. Philip Garland is responsible for ensuring that the company's products produce optimal data quality. It's his mission to develop new tools that let researchers work smarter, not harder. When he isn't pioneering new survey technology, Dr. Garland is teaching his Alaskan Malamute new tricks.
Now that the campaigns have officially come to a close, and the election results are in, we finally have our moment of truth here at SurveyMonkey for how closely our polling data estimated the... Read More →
Last week, we unveiled a special project we've been working on--our effort to estimate voting preferences in the upcoming election. We reported that of the 810,477 likely voters who completed the survey, 47.1% planned on voting... Read More →
Picture this. You’re curled up in bed watching the nightly news...“Obama is leading in the polls!” says a pundit decisively. When a commercial comes on, you change the channel. “Romney has a massive lead... Read More →
Often, all researchers see when evaluating the outcome of a study are survey results. Underneath any mean, however, there are genuine responses, as well as those that were made haphazardly, without careful thought. We... Read More →
Two weeks ago, I attended the ESOMAR 3D conference. About half of the conference was dedicated to presentations that focused on an emerging method to get people more engaged as research study participants. Another... Read More →