Even if your brand is resonating with consumers right now, you want to keep an eye on the competitive landscape, adjust to changing consumer expectations, and make sure you stay #1, all while moving at...Read More →
Today, many marketers struggle to get good competitive data. Most companies have extensive data on their own customers, but understanding their competitors’ customers and the larger industry landscape can be challenging.
We’ve run thousands of industry...Read More →
It’s common knowledge that millennials are tech-savvy, educated, and struggling to achieve financial independence.
And they’ve also earned a reputation for job-hopping. According to a recent study by Red Brick Research, more than half (53%) of hiring managers...Read More →
At the end of the day, the success of your business comes down to the people that matter most—your customers.
And keeping customers happy is where the concept of customer success management comes in. But...Read More →
Valentine’s day. Let’s face it--some swoon over it, others loathe it. But one thing’s for sure, the “Hallmark” holiday is a big one for marketers and retailers alike.
Shops are stuffed to the brim right...Read More →