Online Surveys = Ongoing Insights

The Top Consumer Review Sites That’ll Make or Break Your Business

 → 
 → 
The Top Consumer Review Sites That’ll Make or Break Your Business

Jan_trends_trackerSo many consumer review sites, so little time to respond to negative (and positive!) reviews of your product or service. Where will your efforts help your brand the most?

SurveyMonkey Audience teamed up with Blueshift Research, an investment research firm, to deliver another report tracking monthly consumer trends affecting the marketplace.

For this month’s consumer trends survey, we surveyed 1,080 US consumers on 20 topics, including voting, home buying, technology, TV services, and drug laws.

So, what did the report uncover this month? Here’s a sneak peek.

Survey says: Which review sites do consumers trust most?

Screen Shot 2015-02-02 at 11.05.12 AM

Although consumers are still inclined to believe reviews on Google more than on Yelp or Angie’s List, trust in Yelp is on the rise, while awareness of Google reviews has dropped 4% just in the past month.

Get the January Trends Tracker Report

Stay in front of developments that might make the difference between big wins and big losses for your business.

Get Report

Consumers primarily trust Google for online consumer reviews of merchants, but we saw a 4% drop in mentions of Google from the previous month. Plus, the number of respondents who trust Yelp rose 3% compared with last month, but trust in Angie’s List decreased nearly 1%. Younger respondents use both Google and Yelp, while their older counterparts use Angie’s List and Facebook.

Our January 2015 Trends Tracker of many more surprising consumer trends from gaming consoles and wireless carriers to wearable tech.

Check out the free report here to get in-depth analysis on more trends affecting issues like voting behavior, home buying, drug laws, technology usage, and more!

Want to take the pulse of your own audience? Contact us to get your own custom insights for your business today.

Tags: , ,

Leave a Reply

Your email address will not be published. Required fields are marked *

Inspired? Create your own survey.

Make your own survey

Sign In

Sign up to get started

PRO Sign Up 
Sign Up FREE

Latest Features

Curious about what we’ve been working on?

View New Features

Get expert survey help

Get expert survey help

 

Best practices for planning expert surveys

Planning makes writing your survey easy.

Download eGuide

How many responses do you need?

Use our sample size calculator to find out!

Calculate now

Analyze survey data like a pro

Learn to slice and dice data using the Analyze tool.

Download eGuide