Seeing great customer surveys makes us happy. But seeing this one made us very HAPPY. The team at Fusionspark Media is helping MacGillivray Freeman Films determine how best to extend the story of their upcoming IMAX film, To The Arctic 3D, beyond the screen to a blog.
How will Fusionspark figure out what works?
Through a survey they are asking respondents to complete after viewing two different versions of the blog.
Why does this particular survey make us so happy?
1) It’s a great example of how online surveys can be used for customer research
2) It’s a well designed and integrated survey that also provides a compelling incentive
3) It features a polar bear mom and cubs (need we say more?)
Check it out for yourself and you’ll find yourself charmed. We did.