The Consumer

1. Introduction

In this survey I want to find out if the gay consumer is different from others.

If you are one of "the others", your participation is equally important!

I will sometimes use the "politically correct" term LGBT (Lesbian, Gay, Bisexual, Transgender), but this could as well read "gay" - which I use as a general term for this group (including gay women).

The survey is completely anonymous, unless you decide at the end of the questionnaire to provide your name and e-mail. However, even if you do, I assure you total confidentiality. All results will be published in aggregate form, not allowing any conclusions to you as an individual.

*
Some companies have defined "the gay consumer" as a separate target group.

Do you consider yourself "a gay consumer"?

.

Some companies have defined "the gay consumer" as a separate target group. Do you consider yourself "a gay consumer"? . No, I am not gay, but I am a consumer.

Yes, I am gay, and I am a consumer.

Yes, I am gay, and I am a consumer. That makes me special.

No, I am gay and a consumer, but not very different from a straight consumer

I am member of the LGBT community, but not gay... ;-)

The Consumer

1. Introduction

*Some companies have defined "the gay consumer" as a separate target group.Do you consider yourself "a gay consumer"?.

*
Some companies have defined "the gay consumer" as a separate target group.

Do you consider yourself "a gay consumer"?

.