Social Media in B2B Marketing Survey
 

1. Welcome

 
B2B marketing is undergoing dramatic change. Traditional marketing tactics are losing effectiveness and new tactics such as social media are still perceived as unproven. We are conducting a comprehensive survey of marketing executives and professionals like you to better understand the state of social media in the evolving marketing mix. The survey takes less than 10 minutes to complete. If you would like to receive a summary of the survey results, please make sure to provide your name and email address.

1. How engaged is your organization in social media marketing?

2. When it comes to social media, which of the following poses a challenge? (Select all that apply)

3. What are your objectives for your social media program? (Select all that apply)

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