Apple MacBook Product Survey (Takes 5 minutes!)

1. What type of Apple products do you own? (Choose all that apply)

What type of Apple products do you own? (Choose all that apply) 13" MacBook Pro

15" MacBook Pro

17" MacBook Pro

MacBook

MacBook Air

Mac Mini

iPod

iPhone

iPad

2. Of the above mentioned Macs that you own, which MacBook is your primary computer? (Please refer to your primary computer when answering survey)

Of the above mentioned Macs that you own, which MacBook is your primary computer? (Please refer to your primary computer when answering survey) 13" MacBook Pro

15" MacBook Pro

17" MacBook Pro

MacBook (current or old model)

MacBook Air

3. Rank reasons why you chose to purchase your MacBook:

	Very Important	Important	Somewhat Important	Not Important
The Brand	Rank reasons why you chose to purchase your MacBook: The Brand Very Important	The Brand Important	The Brand Somewhat Important	The Brand Not Important
The Look	The Look Very Important	The Look Important	The Look Somewhat Important	The Look Not Important
The Performance	The Performance Very Important	The Performance Important	The Performance Somewhat Important	The Performance Not Important
The Available Software	The Available Software Very Important	The Available Software Important	The Available Software Somewhat Important	The Available Software Not Important
The Reliability	The Reliability Very Important	The Reliability Important	The Reliability Somewhat Important	The Reliability Not Important

4. How long have you owned your MacBook

How long have you owned your MacBook Purchased in the past year

1-3 years

4-6 years

7+ years

5. How often do you do the following activities with your MacBook? (check all that apply)

	All the time	Often	Rarely	Never
Web surfing	How often do you do the following activities with your MacBook? (check all that apply) Web surfing All the time	Web surfing Often	Web surfing Rarely	Web surfing Never
Photo editing	Photo editing All the time	Photo editing Often	Photo editing Rarely	Photo editing Never
Video editing	Video editing All the time	Video editing Often	Video editing Rarely	Video editing Never
Graphic design	Graphic design All the time	Graphic design Often	Graphic design Rarely	Graphic design Never
Microsoft Office (Word, Excel, Powerpoint)	Microsoft Office (Word, Excel, Powerpoint) All the time	Microsoft Office (Word, Excel, Powerpoint) Often	Microsoft Office (Word, Excel, Powerpoint) Rarely	Microsoft Office (Word, Excel, Powerpoint) Never
Blogging	Blogging All the time	Blogging Often	Blogging Rarely	Blogging Never
Watching movies	Watching movies All the time	Watching movies Often	Watching movies Rarely	Watching movies Never
Listening to music	Listening to music All the time	Listening to music Often	Listening to music Rarely	Listening to music Never
E-Mail	E-Mail All the time	E-Mail Often	E-Mail Rarely	E-Mail Never
Social Networking (Facebook, Twitter, MySpace, etc.)	Social Networking (Facebook, Twitter, MySpace, etc.) All the time	Social Networking (Facebook, Twitter, MySpace, etc.) Often	Social Networking (Facebook, Twitter, MySpace, etc.) Rarely	Social Networking (Facebook, Twitter, MySpace, etc.) Never

6. On average how many hours per day do you spend on your MacBook?

On average how many hours per day do you spend on your MacBook? 0-1 Hour

1-3 Hours

4-6 Hours

6-10 Hours

10+ Hours

7. How often do you use your MacBook in the following locations?

	All the time	Often	Rarely	Never
Desk/Table	How often do you use your MacBook in the following locations? Desk/Table All the time	Desk/Table Often	Desk/Table Rarely	Desk/Table Never
Couch/recliner	Couch/recliner All the time	Couch/recliner Often	Couch/recliner Rarely	Couch/recliner Never
Bed	Bed All the time	Bed Often	Bed Rarely	Bed Never
Travel (airports, hotels)	Travel (airports, hotels) All the time	Travel (airports, hotels) Often	Travel (airports, hotels) Rarely	Travel (airports, hotels) Never
Work Office	Work Office All the time	Work Office Often	Work Office Rarely	Work Office Never

8. How many USB devices are typically connected to your MacBook at the same time?

How many USB devices are typically connected to your MacBook at the same time? 1

4 or more

9. How careful would you say you are with your MacBook?

How careful would you say you are with your MacBook? Not Very Careful - has scratches, dents, don't care as long as it works

Somewhat Careful - I try my best to keep it in good condition but if it gets scratched it's not the end of the world

Very Careful - I take all precautions necessary. Dents, scratches, over heating...it bothers me.

Insanely Careful - It's my baby. Any dents, scratches, over heating...it will ruin my day. Possibly my month.

10. Did you purchase Apple Care insurance when you purchased your MacBook?

Did you purchase Apple Care insurance when you purchased your MacBook? Yes

11. What, if any, external modifications have you done to the looks of your MacBook? (Check all that apply)

What, if any, external modifications have you done to the looks of your MacBook? (Check all that apply) Stickers/Decals

Scratch Resistant Protector (film or plastic)

Colored Shell Case

Custom Paint

Nothing. I like my MacBook clean.

12. What accessories have you purchased specifically for your MacBook? (check all that apply)

What accessories have you purchased specifically for your MacBook? (check all that apply) Mouse (third party company)

Apple Magic Mouse

Keyboard (third party company)

Apple keyboard

Speakers

Monitor/Display

Laptop case

Portable hard drive

Laptop stand

None of the above

13. What type of cooling device, if any, do you use for your MacBook?

What type of cooling device, if any, do you use for your MacBook? Cooling Pad (w/ fan)

Cooling Mat

Home made cooling system

None

14. If you have not purchased a cooling pad, why not? (Check all that apply)

If you have not purchased a cooling pad, why not? (Check all that apply) Ruins the look of my MacBook

Cooling pads are not portable

Cooling pads are too cumbersome

Never felt the need

15. Where do you primarily PURCHASE your MacBook related products - accessories, software, etc.? (Choose one place you buy the most from)

Where do you primarily PURCHASE your MacBook related products - accessories, software, etc.? (Choose one place you buy the most from) Apple Store

Online Apple Store

Best Buy

Best Buy.com

Amazon.com

NewEgg.com

Other retail stores

Other online sites

16. What are the most important factors when purchasing an accessory for your MacBook?

	Very Important	Important	Somewhat Important	Not Important
The Brand (e.g. Incase, Belkin, Case Logic)	What are the most important factors when purchasing an accessory for your MacBook? The Brand (e.g. Incase, Belkin, Case Logic) Very Important	The Brand (e.g. Incase, Belkin, Case Logic) Important	The Brand (e.g. Incase, Belkin, Case Logic) Somewhat Important	The Brand (e.g. Incase, Belkin, Case Logic) Not Important
The Design (how it looks)	The Design (how it looks) Very Important	The Design (how it looks) Important	The Design (how it looks) Somewhat Important	The Design (how it looks) Not Important
The Functionality (how well it works)	The Functionality (how well it works) Very Important	The Functionality (how well it works) Important	The Functionality (how well it works) Somewhat Important	The Functionality (how well it works) Not Important

17. What tech/computer/gadget websites do you read?

	All the time (Almost Daily)	Often (Weekly)	Rarely (Monthly / every couple of months)	Never
Gizmodo	What tech/computer/gadget websites do you read? Gizmodo All the time (Almost Daily)	Gizmodo Often (Weekly)	Gizmodo Rarely (Monthly / every couple of months)	Gizmodo Never
Engadget	Engadget All the time (Almost Daily)	Engadget Often (Weekly)	Engadget Rarely (Monthly / every couple of months)	Engadget Never
Wired	Wired All the time (Almost Daily)	Wired Often (Weekly)	Wired Rarely (Monthly / every couple of months)	Wired Never
MacWorld	MacWorld All the time (Almost Daily)	MacWorld Often (Weekly)	MacWorld Rarely (Monthly / every couple of months)	MacWorld Never
PC Magazine	PC Magazine All the time (Almost Daily)	PC Magazine Often (Weekly)	PC Magazine Rarely (Monthly / every couple of months)	PC Magazine Never
TheAppleBlog	TheAppleBlog All the time (Almost Daily)	TheAppleBlog Often (Weekly)	TheAppleBlog Rarely (Monthly / every couple of months)	TheAppleBlog Never
Slash Gear	Slash Gear All the time (Almost Daily)	Slash Gear Often (Weekly)	Slash Gear Rarely (Monthly / every couple of months)	Slash Gear Never
Crunch Gear	Crunch Gear All the time (Almost Daily)	Crunch Gear Often (Weekly)	Crunch Gear Rarely (Monthly / every couple of months)	Crunch Gear Never
CultofMac	CultofMac All the time (Almost Daily)	CultofMac Often (Weekly)	CultofMac Rarely (Monthly / every couple of months)	CultofMac Never

18. How long does it take for your MacBook to noticeably increase in temperature (where it is hot to the touch)?

How long does it take for your MacBook to noticeably increase in temperature (where it is hot to the touch)? It never gets that hot

Less than 1 hour