| Aim to increase the % of residents working locally. | | | | | |
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| Aim to develop strong, vibrant, accessible, local shopping centres with a broad retail offer. | | | | | |
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| Contribute to creating a more vibrant and liveable city. | | | | | |
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| Seek to achieve social, environmental and cultural sustainability objectives, not just economic growth | | | | | |
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| Encourage sustainable transport modes. | | | | | |
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| Enhance existing industry clusters and support new clusters. | | | | | |
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| Consider environmental and residential amenities when hosting large scale events. | | | | | |
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| Support an affordable living and working environment. | | | | | |
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| Prioritise environmentally sustainable business practices. | | | | | |
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| Encourage businesses to develop social responsibility and provide leadership in the community. | | | | | |
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| Increase the market share in the property and business services. | | | | | |
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| Encourage businesses and households to trade locally. | | | | | |
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| Encourage local shopping strips to meet the needs of the local population's daily shopping requirements. | | | | | |
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| Focus upon building existing strengths in our tourism industry. | | | | | |
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| Focus on assisting to develop the capacity of our local economy. | | | | | |
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| Focus on developing greater business diversity within strip shopping centres. | | | | | |
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| Develop opportunities for environmental businesses. | | | | | |
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| Foster social inclusion by increasing training and employment opportunities for all local residents. | | | | | |
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| Assist to fill existing gaps in retail, health and education industries as needed. | | | | | |
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