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* 1. Please indicate your responses to the following statements.

  Strongly Disagree - 1 2 3 4 5 6 Strongly Agree - 7
1. Our senior management supports and drives sustainability initiatives.
2. There is a strategy and an organisational structure established for sustainability within the design firm.
3. My firm has developed and published a comprehensive sustainability statement.
4. My firm has specific metrics for reduce, reuse, recycle elements in all aspects of its internal operations.
5. We educate our employees (or self if firm is a sole proprietorship) on how they / I can contribute to the firm’s sustainability efforts?
6. We actively work to educate our channel constituents & partners on how they can contribute to our sustainability design efforts.
7. We actively pursue a strategy of specifying new products that would be considered more sustainable in nature than the products that preceded them.
8. We pursue a strategy with our design work of trying to improve the sustainability “footprint” and commercial profile of our clients within the industry.
9. We put in place specific metrics and recommendations for the “reduce, reuse, recycle” elements for all aspects of new project design for our clients.
10. We require suppliers, or give preference to suppliers who actively pursue and can substantiate that they have sustainability programmes in place.
11. We market / promote ourselves as providing green designs and/or as being a “green” / sustainable company.
12. We support UK & EU regulation and policy that could require mandatory sustainability action by business.
13. We oppose UK & EU regulation and policy that could require mandatory sustainability action by business
14. We publicly report on sustainability efforts, emissions, etc.
15. We publish an annual CSR report.

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* 2. Below is a list of reasons for design consultants to address sustainability initiatives in their design work. Your task is to rank them in descending order (1 = the most important reason to initiate a sustainability strategy; 2 = the second most important reason to initiate a sustainability strategy, etc.) based upon what you believe is important for your company in the pursuit of any sustainability initiative / strategy. Please complete for all criteria that pertain to your organisation.

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* 3. Of the following food service industry constituents, who in your opinion should be the primary driver to ensure that the end-users / operators have sustainable equipment and supplies installed and/or being used in their premises? Rank, in order of importance with “1” representing the most important in your opinion and “5” being the least important.

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* 4. What percentage of your products that you are currently specifying have quantifiable sustainability benefits and/or qualities?

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* 5. What percentage of the products that you have specified within the past 12 months had quantifiable sustainability benefits and / or qualities associated with them?

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* 6. Please indicate your responses to the following statements.

  Strongly Disagree - 1 2 3 4 5 6 Strongly Agree - 7
1. Equipment and supplies manufacturers need to do more to make their products more sustainable.
2. Design consultants need to specify more equipment and supplies that are deemed to be sustainable in nature
3. Equipment and supplies dealers should do more to promote and sell equipment and supplies that are considered to be sustainable in nature
4. End-users / operators should invest more in sustainable equipment and supplies

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* 7. Do you expect end-user / operator demand for sustainable food service equipment and supplies to “increase,” “decrease,” or “stay about the same” over the next 12 months from current levels? The next 24 months from current levels?

  Decrease Stay About the Same Increase
Over the next 12 months
Over the next 24 months

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* 8. The government has set a target of 20% reduction in CO² emissions by the year 2020 for the country as a whole. However, it is estimated that a 34% reduction will actually be achieved within the same time period. As such, would you agree, or disagree with the following statements?

  Strongly Disagree - 1 2 3 4 5 6 Strongly Agree - 7
1. Government should not seek to exceed the 20% target already in place.
2. Government should not seek to exceed the 34% CO² expected achievement
3. Government should up the ante and seek to achieve a 40% CO² reduction target by 2020.
4. Government should significantly up the ante and seek to achieve a 50% CO² reduction target by 2020.

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* 9. Below are a series of factors as to why you would recommend / sell / specify a particular company’s equipment and supplies. Your task is to rank them in descending order (“1” = the most important reason you would recommend / sell / specify; “2” = the second most important reason you would recommend / sell / specify, etc.) based upon what you believe is important for your company’s clients. Please complete for all criteria that pertain to your organisation.

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* 10. Which of the following factors most adequately portrays sustainability as it applies to your particular design firm? Please select all that apply.

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* 11. Below is a list of factors that may be viewed as inhibitors, or barriers, for a design firm in implementing a sustainability programme. From you and your firm’s perspective, which of these do you believe are applicable to your specific organisation? Please select all that apply.

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* 12. Please indicate your responses to the following statements.

  Strongly Disagree - 1 2 3 4 5 6 Strongly Agree - 7
1. As a design consultant I aggressively seek out food service equipment and supplies manufacturers that are known to have products that are sustainable in nature.
2. As a design consultant(s), I and other individuals responsible for specifying food service equipment are constantly being educated on the merits of sustainability
3. As a design consultant I actively & aggressively specify sustainable products to my customer base

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* 13. Please indicate your responses to the following statements.

  Strongly Disagree - 1 2 3 4 5 6 Strongly Agree - 7
1. As a food service design consulting firm, we / I do not pursue an aggressive sustainability product specification strategy because there is a general perception that the end-user / operator base will not pay the additional price/cost associated with “sustainable features” on products
2. As a food service design consulting firm, we have put in place a formalised research / information gathering process to objectively ascertain the true sustainability aspirations and needs of the end-user / operators.

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* 14. In each of the following industry categories, please name the organisation that you consider, or perceive to be a leader in the area of sustainability. If none come to mind then please leave blank.

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* 15. Approximately what is the total annual value of all of the design projects that you / your firm specifies on an annual basis?

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* 16. Just a little bit of contact information. No worries, your responses will be kept in the highest degree of confidentiality.

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