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Automotive Digital Marketing Education
2.
Digital Marketing Education Survey from Brian Pasch
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1.
Do you currently work at a car dealership?
(Required.)
Yes
No
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2.
Please select which job description best describes your position at the dealership.
(Required.)
Advertising/Marketing Director
Compliance Officer
Consultant at Dealership
Customer Service Associate
Dealer Principal
Dealership Partner
F&I Manager
Fixed Ops Manager
GM
GSM
Human Resources Director
Internet/eCommerce Director
Marketing Associate
Sales Associate
Other (please specify)
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3.
Is digital marketing and social media an important part of your overall marketing strategy for the year ahead?
(Required.)
Yes
No
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4.
Do you have an employee tasked with managing your digital marketing and social media?
(Required.)
Yes - Full Time
Yes - Part Time
No
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5.
Do you feel that the EXISTING dealership staff have the TIME and SKILLS to create and manage a competitive digital marketing and social media strategy for the year ahead?
(Required.)
Yes
No
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6.
Do you have an annual budget to train your existing staff to increase their skills and knowledge in the area of social media and digital marketing?
(Required.)
Yes
No
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7.
Have you considered starting an internship program at your dealership for social media and digital marketing in partnership with a local college or university?
(Required.)
Yes
No
