Mobile Internet Usage - C
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1. Default Section
1
. How often do you access the web on a mobile device?
How often do you access the web on a mobile device?
Never
Rarely (less than once per week)
Occasionally (1-2 times per week)
Often (3-6 times per week)
Very Often (about daily)
2
. Please indicate your PRIMARY web-enabled mobile device below.
Please indicate your PRIMARY web-enabled mobile device below.
None
iPhone/iPod Touch
Blackberry
Windows Mobile device
Symbian OS device
Android (Google) OS Device
Palm OS Device
Other (please specify)
3
. How important is it for you that a website offers a specific mobile version of their website?
How important is it for you that a website offers a specific mobile version of their website?
Not important
Slightly important
Moderately important
Important
Very important
4
. How important do you think the following features are on a mobile website?
Not important
Slightly important
Moderately important
Important
Very important
Text
How important do you think the following features are on a mobile website? Text Not important
Slightly important
Moderately important
Important
Very important
Pictures
Pictures Not important
Slightly important
Moderately important
Important
Very important
Video
Video Not important
Slightly important
Moderately important
Important
Very important
Social Interaction
Social Interaction Not important
Slightly important
Moderately important
Important
Very important
Ease of Navigation
Ease of Navigation Not important
Slightly important
Moderately important
Important
Very important
5
. Have you accessed TheNewsHouse.com on a mobile device?
Have you accessed TheNewsHouse.com on a mobile device?
Yes
No
6
. If so, please rate the mobile experience.
Very unsatisfied
Unsatisfied
Average
Satisfied
Very satisifed
N/A
Level of satisfaction
If so, please rate the mobile experience. Level of satisfaction Very unsatisfied
Unsatisfied
Average
Satisfied
Very satisifed
N/A
7
. Do you plan on purchasing a web-enabled mobile device in the future?
Do you plan on purchasing a web-enabled mobile device in the future?
Yes
No
8
. If so, please indicate the device.
If so, please indicate the device.
N/A
iPhone/iPod Touch
Blackberry
Windows Mobile device
Symbian OS device
Android (Google) OS device
Palm OS device
Other (please specify)
9
. When accessing a website on a mobile device, what is your preferred method of access?
When accessing a website on a mobile device, what is your preferred method of access?
Standard version of the website
Mobile version of the website
Applications (specific website-created apps)
No preference
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