2010 Valley Table Magazine Reader Survey
Please take a minute to tell us a little about yourself and what you think of The Valley Table. Your responses will help us do a better job. Please fill out by July 15, 2010 and you will automatically be entered in a drawing to win one of multiple prizes. First prize: $50 gift certificates to 5 area Restaurants. Second prize: $50 gift certificate to 3 area restaurants. Ten more individual restaurant certificates will be awarded. Thank you for helping us as we grow.

1. Where do you usually pick up your copy of The Valley Table?

Where do you usually pick up your copy of The Valley Table?

2. On average, how long do you keep your copy of The Valley Table?

On average, how long do you keep your copy of The Valley Table? 1-3 weeks

1-6 months

6 months or more

3. On average, each week how many times do you cook dinner at home?

On average, each week how many times do you cook dinner at home? 0

1-2

3-4

5-6

4. How many times each month do you dine out (lunch or dinner)?

How many times each month do you dine out (lunch or dinner)? 0

1-2

3-4

5-6

7-10

more than 10

5. When dining out, how much do you usually spend per person for dinner?

When dining out, how much do you usually spend per person for dinner? $0-$10

$11-$20

$21-$30

$30+

6. What products/services do you plan to purchase in the next 6 months?

What products/services do you plan to purchase in the next 6 months? Major Appliance

House

Automobile

Remodeling Services

Landscape Services

Garden Equipment

Furniture

None of the above

Tractor

Catering

Kitchen Cabinets

7. When making purchasing decisions, how important are the following factors:

	Very Important	Somewhat Important	Not important
Locally made or grown	*When making purchasing decisions, how important are the following factors: Locally made or grown Very Important	Locally made or grown Somewhat Important	Locally made or grown Not important
Certified Organic	Certified Organic Very Important	Certified Organic Somewhat Important	Certified Organic Not important
Sustainably or Naturally produced	Sustainably or Naturally produced Very Important	Sustainably or Naturally produced Somewhat Important	Sustainably or Naturally produced Not important
From an Independent Retailer	From an Independent Retailer Very Important	From an Independent Retailer Somewhat Important	From an Independent Retailer Not important
On Sale or A Bargain	On Sale or A Bargain Very Important	On Sale or A Bargain Somewhat Important	On Sale or A Bargain Not important

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8. How much do you usually spend on a bottle of wine, retail?

How much do you usually spend on a bottle of wine, retail? Less than $10

$10-$14.99

$15-$24.99

Over $25

9. Have you purchased a product or service you learned about in The Valley Table?

Have you purchased a product or service you learned about in The Valley Table? Yes

10. Have you visited a farm, market or restaurant you read about in The Valley Table?

	Yes	No
Farm	*Have you visited a farm, market or restaurant you read about in The Valley Table? Farm Yes	Farm No
Market	Market Yes	Market No
Restaurant	Restaurant Yes	Restaurant No

11. Have you recommended a restaurant, product or service you read about in The Valley Table?

Have you recommended a restaurant, product or service you read about in The Valley Table? Yes

12. How often do you visit our website, www.valleytable.com?

How often do you visit our website, www.valleytable.com? Frequently

Sometimes

Never

13. How often do you visit The Valley Table Facebook page?

How often do you visit The Valley Table Facebook page? Frequently

Sometimes

Never

14. Why do you read The Valley Table?

Why do you read The Valley Table? Informative articles

Directory of businesses is useful to me

Advertisements from business I trust

15. Tell us what you think about The Valley Table and any ways we can make it more useful to you.

Tell us what you think about The Valley Table and any ways we can make it more useful to you.

16. Any topics you'd like to see us cover?

Any topics you'd like to see us cover?

*
17. Name

Name

18. E-Mail:

E-Mail:

19. Address

Address

20. City

City

21. State

State

22. Zip Code

Zip Code

23. Age

Age Under 25

25-34

35-55

56 or older

24. Gender

Gender Male

Female

25. Highest Level of Education Completed

Highest Level of Education Completed HS/GED

Some college

College graduate

26. Annual Household Income

Annual Household Income Under $60K

$60K+

$90K+

$120K+