SocialMediaB2B.com 2010 Social Media Marketing Survey
 

The editors of SocialMediaB2B.com have created a short survey to learn about the landscape of B2B social media marketing heading into 2010! Please take a few minutes to answer the questions below.

Please note: If you work for an agency or other firm planning social media for clients, do not fill this out for them. Answer these questions based on your business's social media usage. And encourage your clients to participate as well. Thanks very much for your participation.

1. Are you involved in marketing for a Business-To-Business (B2B) company?

2. What is the size of your company?

3. Is you organization currently using social media for marketing?

4. How much of your 2009 marketing budget was dedicated to social media?

5. How much of your 2010 marketing budget is dedicated to social media (please comment on the reason for change in allocation)

6. What are your staffing resources dedicated to social media marketing?

7. Are you generating leads using social media?

8. Are you integrating leads and social media data into your CRM system?

9. What aspects of social media marketing do you plan to leverage in 2010? (select all that apply)

10. How are you measuring the return on investment (ROI) of your social media marketing activities? (select all that apply)

11. How do you plan on learning more about B2B social media in 2010

12. What other functions in your organization are currently using social media tools?

13. What other functions in your organization are planning to use social media tools in 2010? Include the functions selected in the above question.

14. If you would like to receive the results of the survey via email and future updates from SocialMediaB2B.com, please provide your email address below.
(This is not required to complete the survey)

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