| The new site is easy to navigate. | | | | | |
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| The new site is visually appealing. | | | | | |
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| Finding what I need on the site is easy. | | | | | |
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| This site is my first stop to learn about about movies coming to theaters. | | | | | |
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| This site is my first stop to learn about about past movies. | | | | | |
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| When I'm looking for a good DVD to rent or buy, I search the Heartland Web site. | | | | | |
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| I would prefer to use this site as an information resource. | | | | | |
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| I would prefer to use this site as an entertainment resource. | | | | | |
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| When purchasing Truly Moving Picture DVDs, I order them from the Heartland Web site. | | | | | |
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| I find the new Heartland Web site more useful than the old Heartland Web site. | | | | | |
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| The Heartland Web site offers something that I can't find on any other Web site. | | | | | |
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| Overall, I am satisfied with the new Heartland Web site. | | | | | |
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