MyNW Audience Survey
Exit this survey
1
. Are you male or female?
Are you male or female?
Male
Female
2
. What is your age?
What is your age?
17 or younger
18-20
21-29
30-39
40-49
50-59
60 or older
3
. Do you regularly listen to any of the following radio stations?
Do you regularly listen to any of the following radio stations?
97.3 KIRO FM
710 ESPN Seattle
770 KTTH
None of the stations above
4
. How likely are you to research or purchase a product or service you see advertised on MyNorthwest.com?
How likely are you to research or purchase a product or service you see advertised on MyNorthwest.com?
Less likely
The same likelihood
More likely
5
. If you are more likely to research a product or service you see advertised on MyNW tell us why here.
If you are more likely to research a product or service you see advertised on MyNW tell us why here.
6
. How would you rate your experience on MyNorthwest.com compared to other online local news sites?
How would you rate your experience on MyNorthwest.com compared to other online local news sites?
Worse
The same
Better
7
. If you feel your experience on MyNorthwest.com is better tell us why here.
If you feel your experience on MyNorthwest.com is better tell us why here.
8
. What is an action you've taken as a result of seeing an advertisement on MyNorthwest.com
What is an action you've taken as a result of seeing an advertisement on MyNorthwest.com
Visited an advertiser's website
Considered a new product or service
Gathered more info about a company
Purchased a product or service
Other (please specify)
9
. What's the highest level of school you've finished?
What's the highest level of school you've finished?
Less than high school degree
High school degree or equivalent (e.g., GED)
Some college but no degree
Associate degree
Bachelor degree
Graduate degree
10
. Which best describes your employment status?
Which best describes your employment status?
Employed, working less than 40 hours per week
Employed, working 40 or more hours per week
Not employed, looking for work
Not employed, NOT looking for work
Retired
Disabled, not able to work
11
. Do you own or rent your home?
Do you own or rent your home?
Own
Rent
12
. How many children age 17 or younger live with you?
How many children age 17 or younger live with you?
13
. What is your marital status?
What is your marital status?
Married
Widowed
Divorced
Separated
Never married
14
. How much income did your HOUSEHOLD earn in 2011?
How much income did your HOUSEHOLD earn in 2011?
$0 - $35k
$35k - $50k
$50,000 - $75k
$75k - $100k
$100k+
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