RESA Staging Business Trends Survey
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1. Staging Business Trends Survey
In order to continue to grow your business, it is important to keep on top of current trends in the staging industry. RESA is now tracking staging business trends. Please answer the questions accurately.
1
. Where are you located?
Where are you located?
City
State/Province
2
. What percentage of your business is vacant staging?
What percentage of your business is vacant staging?
5%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
3
. What percentage of your business is occupied staging?
What percentage of your business is occupied staging?
5%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
4
. How many years have you been staging?
How many years have you been staging?
Less than 1
1 to 2
2 to 3
4 to 6
6 to 10
more than 10
5
. How many full stagings do you do in a month?
How many full stagings do you do in a month?
1-3
3-5
5-7
7-10
more than 10
6
. How many consultations do you do a month?
How many consultations do you do a month?
1-3
3-5
5-7
7-10
7
. What % much has real estate prices dropped in your area in the last year?
What % much has real estate prices dropped in your area in the last year?
10%
20%
30%
40%
50%
60%
70%
80% or higher
8
. What is your average DOM for your staging projects? (give answer as actual days ex: 34, 200, 50 etc
What is your average DOM for your staging projects? (give answer as actual days ex: 34, 200, 50 etc
9
. Do real estate firms in your area have "in house" stagers?
Do real estate firms in your area have "in house" stagers?
Yes
No
10
. How many hours a week do you work?
How many hours a week do you work?
10
20
30
40
50
60 plus
11
. How much is your Consultation report? Ex: $250.00
How much is your Consultation report? Ex: $250.00
12
. How much is your average staging fee not including rental?
How much is your average staging fee not including rental?
13
. Do you rent your own inventory to clients?
Do you rent your own inventory to clients?
Yes
No
14
. How much is your average rental fee per month of your own inventory? Ex: $300.00
How much is your average rental fee per month of your own inventory? Ex: $300.00
15
. What is the hourly rate you assign yourself to calculate your staging fee? (list even if you dont give an hourly rate to your clients) EX: $100.00 per hour so an 8 hour job is $800.00
What is the hourly rate you assign yourself to calculate your staging fee? (list even if you dont give an hourly rate to your clients) EX: $100.00 per hour so an 8 hour job is $800.00
16
. How many presentations in agent offices do you do in a month?
How many presentations in agent offices do you do in a month?
None
1-3
4-5
17
. Do you work with title companies or mortage lenders to give staging workshops?
Do you work with title companies or mortage lenders to give staging workshops?
Yes
No
18
. Where do you get most of your clients?
Where do you get most of your clients?
Other Stagers
Builders
Articles in press
Press releases
Print ads
Website
Blog
Referrals
Agents
Friends
Membership directories
19
. What other services do you offer?
What other services do you offer?
Re-Design
Interior Decorating
Organizing
Packing
Other (please specify)
20
. Which organizations do you belong to?
Which organizations do you belong to?
ASHSR
SDP
RESA
ASID
IRIS
CID
IAHSP
WCR
Local Real Estate Board
21
. Which designations have you earned?
Which designations have you earned?
RESA-PRO
ASP
ASPM
CSP
PIC
PSC
Staging Diva
HSE
HSR
22
. Which marketing practices do you use?
Which marketing practices do you use?
Realtor presentations
Marketing Meetings
Office drop ins
Workshops
Brochures
Business Cards
Yellow Pages
Website
23
. What type of background do you have?
What type of background do you have?
Sales
PR
Marketing
Design
Decorating
Customer Service
Teaching
Housewife
Other (please specify)
24
. Do you have another job besides staging?
Do you have another job besides staging?
Yes
No
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