Cal Poly Pomona Wine

1. Horsehill Vineyards Survey

 
Thank you for being part of our survey on Horsehill Vineyard wines. Cal Poly Pomona is preserving the rich tradition of the Cucamonga Valley wine industry and creating new student learning opportunities with its private label wine - Horsehill Vineyards. The wine features grapes grown from prize-winning Zinfandel cuttings from the historic De Ambrogio Ranch in Rancho Cucamonga. We are interested in finding out how we can better market and promote Horsehill vineyard wines.
1. Do you drink wine?
2. How many bottles do you purchase a month?
3. When purchasing wine for personal consumption, what type(s) of advertising influence your purchasing decision?
4. When do you generally prefer to drink a Zinfandel Rosé wine?
5. When do you generally prefer to drink a Red Zinfandel wine?
6. Are you aware that Cal Poly Pomona produces Horsehill Vineyard’s Red and Rosé wines?
7. Would you be interested in buying a wine gift basket from Cal Poly Pomona’s Farm Store?
8. On what occasion(s) would you purchase a Horsehill Vineyards wine gift basket?
9. As an alumnus, would you consider purchasing Horsehill Vineyards wine? (if yes continue)
10. Cal Poly Pomona students are involved from vine to wine through “learn by doing”. Knowing this, would you be more inclined to purchase Horsehill Vineyards wine?
11. Part of the proceeds from purchasing the wine is for student activities and educational purposes for both the College of Agriculture and Collins College. Knowing this, would you be more inclined to purchase Horsehill Vineyards wine?
12. I would be interested in purchasing Horsehill Vineyards Zinfandel Rosé for ____.
13. I would be interested in purchasing Horsehill Vineyards Red Zinfandel wine for ____.
14. Would you be willing to travel to the Cal Poly Pomona campus Farm Store to purchase Horsehill Vineyards wine?
15. Would you buy Horsehill Vineyards wines if shipping was available?
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