ElementsLocal iPad Survey

1. What’s your greatest challenge in generating local leads for your Franchisees?

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Franchisees have limited time and budget to produce local marketing campaigns	*What’s your greatest challenge in generating local leads for your Franchisees? Franchisees have limited time and budget to produce local marketing campaigns 1	Franchisees have limited time and budget to produce local marketing campaigns 2	Franchisees have limited time and budget to produce local marketing campaigns 3	Franchisees have limited time and budget to produce local marketing campaigns 4
Independent competitors are dominating the local lead generation sources	Independent competitors are dominating the local lead generation sources 1	Independent competitors are dominating the local lead generation sources 2	Independent competitors are dominating the local lead generation sources 3	Independent competitors are dominating the local lead generation sources 4
Local marketing solutions rely on the Franchisee to implement but they have little time & few resources	Local marketing solutions rely on the Franchisee to implement but they have little time & few resources 1	Local marketing solutions rely on the Franchisee to implement but they have little time & few resources 2	Local marketing solutions rely on the Franchisee to implement but they have little time & few resources 3	Local marketing solutions rely on the Franchisee to implement but they have little time & few resources 4
Local Franchisees have little expertise to effectively implement marketing campaigns	Local Franchisees have little expertise to effectively implement marketing campaigns 1	Local Franchisees have little expertise to effectively implement marketing campaigns 2	Local Franchisees have little expertise to effectively implement marketing campaigns 3	Local Franchisees have little expertise to effectively implement marketing campaigns 4

2. How do you control your brand at the local Franchisee level?

How do you control your brand at the local Franchisee level? We have implemented a strict process with brand standards and approvals required for any locally generated marketing materials

Our brand is controlled tightly at the national level with no ability for the Franchisees to customize any aspect of marketing for their local level

Franchisees can use approved brand assets, campaign programs and online tools to create customized, online local marketing campaigns

We have not implemented brand standards for Franchisees, they decide how to target their local markets

3. How would your Franchisees rate their local online presence?

	Not represented online				Some representation online				Well-represented online
Local Online Presence	*How would your Franchisees rate their local online presence? Local Online Presence Not represented online	Local Online Presence	Local Online Presence	Local Online Presence	Local Online Presence Some representation online	Local Online Presence	Local Online Presence	Local Online Presence	Local Online Presence Well-represented online	Local Online Presence

4. How are your Franchisees represented online now?

How are your Franchisees represented online now? Each Franchisee Location is listed in our online locator.

Each Franchisee has a page on the corporate website for local clients to find

Our Franchisees have 2- to 5-page micro-sites

We provide PPC vendors for Franchisees to work with independently to drive online local leads.

Each Franchisee has their own website(s), domain(s) and email marketing which complies to our brand guidelines, so Google ranks them very high in their local communities.

5. Are your Franchisees represented in other areas?

Are your Franchisees represented in other areas? Each Franchisee has a mobile website.

Each Franchisee is in Google Places, Bing, Yahoo and other directories such as Yelp and Four Square.

Each Franchisee can send localized Email marketing campaigns.

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6. Provide your contact information to be entered to win an Apple iPad2.

Provide your contact information to be entered to win an Apple iPad2. Name:
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ElementsLocal iPad
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1. ElementsLocal Franchisor Survey

1. What’s your greatest challenge in generating local leads for your Franchisees?

2. How do you control your brand at the local Franchisee level?

3. How would your Franchisees rate their local online presence?

4. How are your Franchisees represented online now?

5. Are your Franchisees represented in other areas?

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6. Provide your contact information to be entered to win an Apple iPad2.

ElementsLocal iPadExit this survey

1. ElementsLocal Franchisor Survey

1. What’s your greatest challenge in generating local leads for your Franchisees?

2. How do you control your brand at the local Franchisee level?

3. How would your Franchisees rate their local online presence?

4. How are your Franchisees represented online now?

5. Are your Franchisees represented in other areas?

*6. Provide your contact information to be entered to win an Apple iPad2.

ElementsLocal iPad
Exit this survey

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6. Provide your contact information to be entered to win an Apple iPad2.