SprayFoam Reader Survey 2010

Tell us how we’re doing!

Fill out the following survey by MARCH 15 for the chance to win an iPod!

(Entries must be submitted by March 15, 2010 to be considered for the drawing. All entries are eligible. This survey response serves as your entry. No purchase is necessary. Void where prohibited.)

1. What section of the magazine are you usually most excited to read?

What section of the magazine are you usually most excited to read? Foam Business News/Product News SPFA Executive Director’s Column SPFA in Action (SPFA News)	Safety First Ask the Expert Market Point	Feature Stories Contractor Biography
Other (please specify)

2. If any, what sections of the magazine do you skip altogether?

If any, what sections of the magazine do you skip altogether? Foam Business News/Product News SPFA Executive Director’s Column SPFA in Action (SPFA News)	Safety First Ask the Expert Market Point	Feature Stories Contractor Biography
Other (please specify)

3. Do you have suggestions for other sections you’d like to see in SprayFoam?

Do you have suggestions for other sections you’d like to see in SprayFoam?

4. How much time do you generally spend reading SprayFoam Magazine?

How much time do you generally spend reading SprayFoam Magazine? 15 to 30 minutes

30 to 45 minutes

45 or more minutes

5. How do you read SprayFoam Magazine?

How do you read SprayFoam Magazine? Skim it	Read some articles	Read it cover-to-cover
Other (please specify)

6. How would you rate the level of writing in the average SprayFoam article?

How would you rate the level of writing in the average SprayFoam article? Just right	Too academic	Too simplistic
Other (please specify)

7. Do you think pieces are missing in SprayFoam Magazine’s coverage of the SPF Industry?

Do you think pieces are missing in SprayFoam Magazine’s coverage of the SPF Industry? Yes	No
If yes, please explain

8. How much of each issue applies to your field of expertise or area of interest?

How much of each issue applies to your field of expertise or area of interest? About 25% About 50%	About 75% 100%
Other (please specify)

9. What role do you most often play in purchasing spray foam-related products or equipment for your company?

What role do you most often play in purchasing spray foam-related products or equipment for your company? Decision Maker

Influencer

None

10. Once you’ve finished with an issue of SprayFoam, about how many other people typically read your copy?

Once you’ve finished with an issue of SprayFoam, about how many other people typically read your copy? 0 1 2 3	4 5 more than 5
Other (please specify)

11. Have you ever contacted a company based on its presence in an issue of SprayFoam Magazine?

Have you ever contacted a company based on its presence in an issue of SprayFoam Magazine? Yes

12. If yes, was that company featured in:

If yes, was that company featured in: An advertisement

A story

Both

13. Are SprayFoam’s “SPFA in Action” and “Executive Director’s Corner” sections important to you?

Are SprayFoam’s “SPFA in Action” and “Executive Director’s Corner” sections important to you? Yes	No
Explain further, if you'd like.

14. How often do you visit the SprayFoam website?

How often do you visit the SprayFoam website? Daily Once a week	Once a month Once every 6 months	Never
Other (please specify)

15. If you do visit, what are you most likely to look at?

	Always look	Often look	Sometimes look	Hardly ever look	Never look
Web-only feature stories	If you do visit, what are you most likely to look at? Web-only feature stories Always look	Often look	Sometimes look	Hardly ever look	Never look
Business or product news	Business or product news Always look	Often look	Sometimes look	Hardly ever look	Never look
Online versions of old SprayFoam Issues	Online versions of old SprayFoam Issues Always look	Often look	Sometimes look	Hardly ever look	Never look
Photo slideshows	Photo slideshows Always look	Often look	Sometimes look	Hardly ever look	Never look
Company ProFILES	Company ProFILES Always look	Often look	Sometimes look	Hardly ever look	Never look
Product Spotlights	Product Spotlights Always look	Often look	Sometimes look	Hardly ever look	Never look

16. Is there anything else you wish was included on the SprayFoam website?

Is there anything else you wish was included on the SprayFoam website? Yes	No
If yes, what?

17. Which tradeshows do you attend annually?

Which tradeshows do you attend annually? Spray Foam Annual Conference (SPFA)

International Roofing Expo

International Builders Show

RCI Convention and Trade Show

Florida Roofing Sheet Metal and Air (FRSA)

Insulation Contractors of America (ICAA)

Western State Roofing Expo

Other (please specify)

18. Are you a member of the SPFA?

Are you a member of the SPFA? Yes

19. What defines the area(s) of work usually performed by your company?

What defines the area(s) of work usually performed by your company? Roofing Contractor/Applicator

Interior Walls/Ceilings Insulation Contractor Applicator

Industrial Equipment/Facility Insulation Applicator

Waterproofing

Architect/Engineer/Specifier

General Contractor - Residential

General Contractor – Non-residential

Industry Vendor – Chemical-Equipment Supplier

Government – Federal/State/Local

Educational Insulation

Advertiser