Exit this survey Social Media Internet Marketing Survey Question Title * 1. Which generation represents the majority of your customers? (You'll have chance to identify other generations as later.) Silent Generation (68 - 82) Baby Boomers (48 - 67) Gen X (47 - 33) Milleninials (32 - 13) Pre-millennial (12 and under) Question Title * 2. Rank your the prevalence of each generation among your customers Largest number of clients Second largest number of clients Third largest number of clients Fourth largest number of clients Fifth Silent Generation Silent Generation Largest number of clients Silent Generation Second largest number of clients Silent Generation Third largest number of clients Silent Generation Fourth largest number of clients Silent Generation Fifth Baby boomers Baby boomers Largest number of clients Baby boomers Second largest number of clients Baby boomers Third largest number of clients Baby boomers Fourth largest number of clients Baby boomers Fifth Gen X Gen X Largest number of clients Gen X Second largest number of clients Gen X Third largest number of clients Gen X Fourth largest number of clients Gen X Fifth Millennials Millennials Largest number of clients Millennials Second largest number of clients Millennials Third largest number of clients Millennials Fourth largest number of clients Millennials Fifth Pre-Millennials Pre-Millennials Largest number of clients Pre-Millennials Second largest number of clients Pre-Millennials Third largest number of clients Pre-Millennials Fourth largest number of clients Pre-Millennials Fifth Don't know Don't know Largest number of clients Don't know Second largest number of clients Don't know Third largest number of clients Don't know Fourth largest number of clients Don't know Fifth Other (please specify) Question Title * 3. Which form of social media provides your company with the best return on investment? Facebook YouTube LinkedIn Twitter Trip Advisor Yelp Online reviews and testimonials Other (write answer in comment below) Other (please specify) Question Title * 4. Which social media has value to your business? (you may select more than one). Very valuable Some value A little value No value Facebook Facebook Very valuable Facebook Some value Facebook A little value Facebook No value YouTube YouTube Very valuable YouTube Some value YouTube A little value YouTube No value Twitter Twitter Very valuable Twitter Some value Twitter A little value Twitter No value Trip Advisor Trip Advisor Very valuable Trip Advisor Some value Trip Advisor A little value Trip Advisor No value Yelp Yelp Very valuable Yelp Some value Yelp A little value Yelp No value Other Other Very valuable Other Some value Other A little value Other No value Other (please specify) Question Title * 5. Do you have a email marketing campaign to your customers? If so, how frequently do you send them? Once a week at certain times of the year and less frequently at other times Once or twice a month when the timing is right Once every two months or so depending on the time of year One to four per year max I don't send emails to my customers Question Title * 6. What is the average open rate for emails to your customers (percentage of customers opening the email rather than ignoring or deleting it)? Less than 5% 5% to 15% 15% to 30% 30% to 50% Great than 50% I don't know or NA Other (please specify) Question Title * 7. What internet marketing topics interest you the most for programming at the upcoming AOA/PPA Conference in Daytona Beach, December 4 - 6? Which social media offers the best ROI Effective Google Adwords campaigns How to make the most of YouTube to improve my search rankings How to make money or build my brand with Facebook (or am I wasting my time) Effective email marketing strategies Blogging for dollars Other (add comment) Other (please specify) Question Title * 8. Of the following topics, indicate which interests you the most (more than one answer)? Risk Management (What to expect when I get sued)? Networking by subject or activity Generation marketing strategies Marketing to diverse ethnic groups Generating demand among urbanized consumers The future of whitewater rafting and paddlesports How to seminars and product demos by vendors How do I make my multi-day trips competitive with other leisure travel options? Adventure and resort properties profit centers and development planning Zip lines operations Other Other (please specify) Question Title * 9. Do you plan to attend the International Marketing and Management Conference in Daytona Beach, December 4 - 6 and stay at the Hilton on the ocean at Daytona Beach? Yes No Not sure Other (please specify) Question Title * 10. Would you like more information on vacation opportunities near Daytona Beach? History of NASA Space Exploration at Cape Kennedy (Canaveral) Orlando area attractions (50 miles away) Fishing (Deep sea for black fin tuna, grouper, king mackerel or estuary fishing for trout and red fish) Historical attractions such as the nation's oldest city, St. Augustine founded in 1565 Kayaking, sailing trips Golf Other (write in below) Other (please specify) Done