2012 ARN IT Industry Awards: Distributor - Best Distributor Initiative of the Year

 
New initiatives are launched by distributors every year to help resellers become more successful. These range from fresh technology solutions and programs through to marketing, enablement, finance and business-based schemes.

Nominations for the Best Distributor Initiative of the Year award must be based on a new initiative introduced by a distributor in the past 18 months (after January 1, 2011). The winning entry could be a newly established or complementary business unit, marketing, sales and technology programs, financial or business services. Judges will be looking at innovation, profitability, channel friendliness and ease of execution.

NOTE: There is limit to the length of each nomination of 500 words per question so please nominate with clarity and thought.
1. Outline one key initiative (such as business unit, marketing/sales/technology enablement program, financial or business services) your organisation has launched over the last 18 months.
2. In what way does this initiative assist resellers to grow or improve their business (such as through profitability, innovation, enablement or support)?
3. What impact has this initiative had on your organisation’s overall business and growth since its launch (such as revenue or profit growth, reseller recruitment)?
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