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Independent Booksellers Week 2012 Consumer Survey

Your Local Independent Bookshop

Question Title

* 1. Please rank from 1 – 5 (with 1 being the most important) the top 5 reasons that you shop at your local independent bookseller

	1	2	3	4	5
The price of their books	The price of their books 1	The price of their books 2	The price of their books 3	The price of their books 4	The price of their books 5
Their range of books	Their range of books 1	Their range of books 2	Their range of books 3	Their range of books 4	Their range of books 5
Their customer service	Their customer service 1	Their customer service 2	Their customer service 3	Their customer service 4	Their customer service 5
Convenience of location	Convenience of location 1	Convenience of location 2	Convenience of location 3	Convenience of location 4	Convenience of location 5
Knowledge of owner/staff	Knowledge of owner/staff 1	Knowledge of owner/staff 2	Knowledge of owner/staff 3	Knowledge of owner/staff 4	Knowledge of owner/staff 5
Friendliness of owner/staff	Friendliness of owner/staff 1	Friendliness of owner/staff 2	Friendliness of owner/staff 3	Friendliness of owner/staff 4	Friendliness of owner/staff 5
I like to support local businesses	I like to support local businesses 1	I like to support local businesses 2	I like to support local businesses 3	I like to support local businesses 4	I like to support local businesses 5
I like to support my local community	I like to support my local community 1	I like to support my local community 2	I like to support my local community 3	I like to support my local community 4	I like to support my local community 5
The ambience of the bookshop	The ambience of the bookshop 1	The ambience of the bookshop 2	The ambience of the bookshop 3	The ambience of the bookshop 4	The ambience of the bookshop 5
Other goods they sell (beyond books)	Other goods they sell (beyond books) 1	Other goods they sell (beyond books) 2	Other goods they sell (beyond books) 3	Other goods they sell (beyond books) 4	Other goods they sell (beyond books) 5
Their café (if they have one)	Their café (if they have one) 1	Their café (if they have one) 2	Their café (if they have one) 3	Their café (if they have one) 4	Their café (if they have one) 5

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