How effective is your sales team?
1. About the effectiveness of your sales team
Business leaders tell us that sales and marketing are the essential tools of company growth for most businesses in the UK. The same business leaders also tell us that they find sales and marketing to be incredibly frustrating because they find it extremely difficult to get them working reliably and effectively.
Many believe that their companies are being held back by sales and marketing, for a number of reasons, at a critical time when sales and marketing should be contributing more to help recover from the downturn.
Our annual sales and marketing survey this year focuses on how effective business leaders believe their sales and marketing teams are and focusing in on some key areas that we know have a significant impact on the quantity and quality of sales generated.
As always, the survey is confidential and we will provide all interested participants with a copy of the report covering our findings and any recommendations we make based on the evidence from the findings.
Thank you for taking part. Your input is key to helping us build up an accurate picture of how decision makers view and value their sales and marketing teams