Lebanon Farmers Market Survey

2. How often do you visit the Lebanon Farmers Market?

How often do you visit the Lebanon Farmers Market? Weekly

Most every week

Every other week Once a Month

1st visit this year

3. When you visit the Market what day or days do you prefer ?

When you visit the Market what day or days do you prefer ? Thursday

Friday

Saturday

4. How does the number of visits that you have made this year compare to last year?

	increased	Decreased	About the same
Thursday	*How does the number of visits that you have made this year compare to last year? Thursday increased	Thursday Decreased	Thursday About the same
Friday	Friday increased	Friday Decreased	Friday About the same
Saturday	Saturday increased	Saturday Decreased	Saturday About the same

5. Have you visited other farmers markets this year? If so which ones?

Have you visited other farmers markets this year? If so which ones? 1.
2.
3.
4.

6. How far do you live from this Farmers market?

How far do you live from this Farmers market? Less than 5 blocks

5 blocks to 1/2 mile

1/2 mile to 3 miles

4 to 10 miles

11 to 15 miles

16 to 25 miles

over 25 miles

7. Are you the primary shopper of food in your household?

Are you the primary shopper of food in your household? Yes

8. When shopping for market fresh products, how important to you are the following?

	Very Important	Somewhat Important	Not Important
Convenience Quality	*When shopping for market fresh products, how important to you are the following? Convenience Quality Very Important	Convenience Quality Somewhat Important	Convenience Quality Not Important
Unusual varieties	Unusual varieties Very Important	Unusual varieties Somewhat Important	Unusual varieties Not Important
Quantities from which to choose	Quantities from which to choose Very Important	Quantities from which to choose Somewhat Important	Quantities from which to choose Not Important
Price	Price Very Important	Price Somewhat Important	Price Not Important
In season Organic	In season Organic Very Important	In season Organic Somewhat Important	In season Organic Not Important
Grown in Pa.	Grown in Pa. Very Important	Grown in Pa. Somewhat Important	Grown in Pa. Not Important
Produced by the Vendor	Produced by the Vendor Very Important	Produced by the Vendor Somewhat Important	Produced by the Vendor Not Important

Other (please specify)

9. Indicate how often you have purchased the following items from this Farmers Market.

	Regularly Purchase	Likely Purchase	Occasionally Purchase	Never Purchase
Vegetables	*Indicate how often you have purchased the following items from this Farmers Market. Vegetables Regularly Purchase	Vegetables Likely Purchase	Vegetables Occasionally Purchase	Vegetables Never Purchase
Cut flowers	Cut flowers Regularly Purchase	Cut flowers Likely Purchase	Cut flowers Occasionally Purchase	Cut flowers Never Purchase
Fruit	Fruit Regularly Purchase	Fruit Likely Purchase	Fruit Occasionally Purchase	Fruit Never Purchase
Berries	Berries Regularly Purchase	Berries Likely Purchase	Berries Occasionally Purchase	Berries Never Purchase
Organic produce	Organic produce Regularly Purchase	Organic produce Likely Purchase	Organic produce Occasionally Purchase	Organic produce Never Purchase
Fresh Herbs	Fresh Herbs Regularly Purchase	Fresh Herbs Likely Purchase	Fresh Herbs Occasionally Purchase	Fresh Herbs Never Purchase
Hand Crafted items	Hand Crafted items Regularly Purchase	Hand Crafted items Likely Purchase	Hand Crafted items Occasionally Purchase	Hand Crafted items Never Purchase
Soaps	Soaps Regularly Purchase	Soaps Likely Purchase	Soaps Occasionally Purchase	Soaps Never Purchase
Bread	Bread Regularly Purchase	Bread Likely Purchase	Bread Occasionally Purchase	Bread Never Purchase
Muffins Cookies	Muffins Cookies Regularly Purchase	Muffins Cookies Likely Purchase	Muffins Cookies Occasionally Purchase	Muffins Cookies Never Purchase
Pies	Pies Regularly Purchase	Pies Likely Purchase	Pies Occasionally Purchase	Pies Never Purchase
Jellies, Jams	Jellies, Jams Regularly Purchase	Jellies, Jams Likely Purchase	Jellies, Jams Occasionally Purchase	Jellies, Jams Never Purchase
Nuts	Nuts Regularly Purchase	Nuts Likely Purchase	Nuts Occasionally Purchase	Nuts Never Purchase
Eggs	Eggs Regularly Purchase	Eggs Likely Purchase	Eggs Occasionally Purchase	Eggs Never Purchase
Cheese	Cheese Regularly Purchase	Cheese Likely Purchase	Cheese Occasionally Purchase	Cheese Never Purchase
Meat	Meat Regularly Purchase	Meat Likely Purchase	Meat Occasionally Purchase	Meat Never Purchase
Poultry	Poultry Regularly Purchase	Poultry Likely Purchase	Poultry Occasionally Purchase	Poultry Never Purchase
Fish	Fish Regularly Purchase	Fish Likely Purchase	Fish Occasionally Purchase	Fish Never Purchase
Pasta	Pasta Regularly Purchase	Pasta Likely Purchase	Pasta Occasionally Purchase	Pasta Never Purchase

10. Please list any specific items that you would like to see at this farmers Market.

Please list any specific items that you would like to see at this farmers Market. 1.
2.
3.
4.
5.
6.

11. How do you expect the products at the farmers market to compare to the products you buy elsewhere, in terms of the following characteristics?

	Higher	Same	Lower
Quality	*How do you expect the products at the farmers market to compare to the products you buy elsewhere, in terms of the following characteristics? Quality Higher	Quality Same	Quality Lower
Variety	Variety Higher	Variety Same	Variety Lower
Price	Price Higher	Price Same	Price Lower

12. On average, how much do you spend each time you visit the farmers market?

On average, how much do you spend each time you visit the farmers market? less then $5

$5 to $10

$10to $25

$25 to $50

$50 to $75

$75 to $100

Over $100

13. The current market hours are Thursday and Friday 8:00.am to 7:00 pm. and Saturdays from 7:00am to 3:00pm. With this in mind please answer the following questions.

	Yes	No	Doesn’t Matter
The current hours are convenient.	*The current market hours are Thursday and Friday 8:00.am to 7:00 pm. and Saturdays from 7:00am to 3:00pm. With this in mind please answer the following questions. The current hours are convenient. Yes	The current hours are convenient. No	The current hours are convenient. Doesn’t Matter
Would you like the market to be open later on Thursday and Friday’s?	Would you like the market to be open later on Thursday and Friday’s? Yes	Would you like the market to be open later on Thursday and Friday’s? No	Would you like the market to be open later on Thursday and Friday’s? Doesn’t Matter
Would you like the market to be open later on Saturday’s?	Would you like the market to be open later on Saturday’s? Yes	Would you like the market to be open later on Saturday’s? No	Would you like the market to be open later on Saturday’s? Doesn’t Matter
Do you find it convenient to shop at 7:00am on Saturday’s?	Do you find it convenient to shop at 7:00am on Saturday’s? Yes	Do you find it convenient to shop at 7:00am on Saturday’s? No	Do you find it convenient to shop at 7:00am on Saturday’s? Doesn’t Matter
Would you come to the Market in the evening,(Thur & Fri)if the market hours were later?	Would you come to the Market in the evening,(Thur & Fri)if the market hours were later? Yes	Would you come to the Market in the evening,(Thur & Fri)if the market hours were later? No	Would you come to the Market in the evening,(Thur & Fri)if the market hours were later? Doesn’t Matter

14. If you could choose Market Hours, what hours would you like to see ?

	8:00-6:00	8:00-7:00	8:00-8:00	7:00-3:00	8:00-4:00
Thursday	*If you could choose Market Hours, what hours would you like to see ? Thursday 8:00-6:00	Thursday 8:00-7:00	Thursday 8:00-8:00	Thursday 7:00-3:00	Thursday 8:00-4:00
Friday	Friday 8:00-6:00	Friday 8:00-7:00	Friday 8:00-8:00	Friday 7:00-3:00	Friday 8:00-4:00
Saturday	Saturday 8:00-6:00	Saturday 8:00-7:00	Saturday 8:00-8:00	Saturday 7:00-3:00	Saturday 8:00-4:00

15. How would rate the following characteristics of this farmers market?

	Excellent	Good	Poor
Hours of Operation	*How would rate the following characteristics of this farmers market? Hours of Operation Excellent	Hours of Operation Good	Hours of Operation Poor
Parking	Parking Excellent	Parking Good	Parking Poor
Cleanliness	Cleanliness Excellent	Cleanliness Good	Cleanliness Poor
Level of courtesy	Level of courtesy Excellent	Level of courtesy Good	Level of courtesy Poor
Variety of products	Variety of products Excellent	Variety of products Good	Variety of products Poor
Quality of Products	Quality of Products Excellent	Quality of Products Good	Quality of Products Poor
Prices	Prices Excellent	Prices Good	Prices Poor
Restrooms	Restrooms Excellent	Restrooms Good	Restrooms Poor

16. In your opinion, what would you like to see done to improve the market?

In your opinion, what would you like to see done to improve the market?

17. What additional vendor types would you like to see in the market?

What additional vendor types would you like to see in the market?

18. Please rank the following reasons why you shop at the Lebanon Farmers market.
(Using “1” to indicate the most important & "5" the least important reason)

	1	2	3	4	5
Involvement with community	*Please rank the following reasons why you shop at the Lebanon Farmers market. (Using “1” to indicate the most important & "5" the least important reason) Involvement with community 1	Involvement with community 2	Involvement with community 3	Involvement with community 4	Involvement with community 5
Low prices	Low prices 1	Low prices 2	Low prices 3	Low prices 4	Low prices 5
Supporting local farmers/Businesses	Supporting local farmers/Businesses 1	Supporting local farmers/Businesses 2	Supporting local farmers/Businesses 3	Supporting local farmers/Businesses 4	Supporting local farmers/Businesses 5
Direct contact with the food Producer	Direct contact with the food Producer 1	Direct contact with the food Producer 2	Direct contact with the food Producer 3	Direct contact with the food Producer 4	Direct contact with the food Producer 5
Festive Atmosphere	Festive Atmosphere 1	Festive Atmosphere 2	Festive Atmosphere 3	Festive Atmosphere 4	Festive Atmosphere 5
Product quality & freshness	Product quality & freshness 1	Product quality & freshness 2	Product quality & freshness 3	Product quality & freshness 4	Product quality & freshness 5
To Help revitalize downtown	To Help revitalize downtown 1	To Help revitalize downtown 2	To Help revitalize downtown 3	To Help revitalize downtown 4	To Help revitalize downtown 5

19. Please check the box that includes your age

Please check the box that includes your age less than 20

21-35

36-50

51-65

66-75

over 75

20. Please indicate your gender

Please indicate your gender Female

Male

21. Reguarding your hosehold.
How many adults over the age of 18 are residing in your home?

Reguarding your hosehold. How many adults over the age of 18 are residing in your home?

22. How many children under the age of 18 are residing in your home?

How many children under the age of 18 are residing in your home?

23. Please list the county in which you live ?

Please list the county in which you live ?

24. Please indicate the highest level of education you have completed.

Please indicate the highest level of education you have completed. Grade school

High school

Some college

Undergraduate

Some graduate school

Masters

Doctoral

25. In what range does your annual household income fall?

In what range does your annual household income fall? less than $20,000

$20,000- $39,999

$40,000 - $59,999

$60,000 - $79,000

$80,000 - $99,999

$100,000 or more

26. Please check the category that best describes your ethnicity.

Please check the category that best describes your ethnicity. Caucasian

Hispanic

African American

American Indian

Asian/Pacific Islander

Middle Eastern

Other (please specify)

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