Plastic Surgery Reader Survey
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1
. What is your occupation?
What is your occupation?
Plastic Surgeon
Dermatologist
Oculoplastic surgeon
Facial plastic surgeon (otolaryngologist)
Oral/ Maxillofacial Surgeon
Other (please specify)
2
. What is your practice type?
What is your practice type?
Sole Practitioner
Group Practice
Other (please specify)
3
. Which of the following do you use for new products, news and regulations, and practice management?
New Products
News and Regulations
Practice Management
Conferences & Trade Shows
*
Which of the following do you use for new products, news and regulations, and practice management? Conferences & Trade Shows New Products
Conferences & Trade Shows News and Regulations
Conferences & Trade Shows Practice Management
Product Publications
Product Publications New Products
Product Publications News and Regulations
Product Publications Practice Management
Manufacturer, or Distributor Sales Reps
Manufacturer, or Distributor Sales Reps New Products
Manufacturer, or Distributor Sales Reps News and Regulations
Manufacturer, or Distributor Sales Reps Practice Management
Peer-reviewed Journals
Peer-reviewed Journals New Products
Peer-reviewed Journals News and Regulations
Peer-reviewed Journals Practice Management
Websites focused on Plastic Surgery Industry
Websites focused on Plastic Surgery Industry New Products
Websites focused on Plastic Surgery Industry News and Regulations
Websites focused on Plastic Surgery Industry Practice Management
Email Communication
Email Communication New Products
Email Communication News and Regulations
Email Communication Practice Management
Electronic Newsletters
Electronic Newsletters New Products
Electronic Newsletters News and Regulations
Electronic Newsletters Practice Management
Online Directories or Online Buyer's Guides
Online Directories or Online Buyer's Guides New Products
Online Directories or Online Buyer's Guides News and Regulations
Online Directories or Online Buyer's Guides Practice Management
Webinars, Online Seminars, Web Events, Online Videos, Industry Podcasts
Webinars, Online Seminars, Web Events, Online Videos, Industry Podcasts New Products
Webinars, Online Seminars, Web Events, Online Videos, Industry Podcasts News and Regulations
Webinars, Online Seminars, Web Events, Online Videos, Industry Podcasts Practice Management
Professional Networking Sites, Social Networking sites, Blogs, RSS Feeds
Professional Networking Sites, Social Networking sites, Blogs, RSS Feeds New Products
Professional Networking Sites, Social Networking sites, Blogs, RSS Feeds News and Regulations
Professional Networking Sites, Social Networking sites, Blogs, RSS Feeds Practice Management
Continuing Education
Continuing Education New Products
Continuing Education News and Regulations
Continuing Education Practice Management
Other (please specify)
4
. Which of these (if any) publications do you read on a regular basis?
Print
Online
Both
Cosmetic Surgery Times
*
Which of these (if any) publications do you read on a regular basis? Cosmetic Surgery Times Print
Cosmetic Surgery Times Online
Cosmetic Surgery Times Both
Plastic Reconstructive Surgery
Plastic Reconstructive Surgery Print
Plastic Reconstructive Surgery Online
Plastic Reconstructive Surgery Both
Plastic Surgery Practice
Plastic Surgery Practice Print
Plastic Surgery Practice Online
Plastic Surgery Practice Both
Plastic Surgery News
Plastic Surgery News Print
Plastic Surgery News Online
Plastic Surgery News Both
5
. Which print publications do you consider to be the most:
Comprehensive
Content Quality
Appealing
Useful
Cosmetic Surgery Times
*
Which print publications do you consider to be the most: Cosmetic Surgery Times Comprehensive
Cosmetic Surgery Times Content Quality
Cosmetic Surgery Times Appealing
Cosmetic Surgery Times Useful
Plastic Reconstructive Surgery
Plastic Reconstructive Surgery Comprehensive
Plastic Reconstructive Surgery Content Quality
Plastic Reconstructive Surgery Appealing
Plastic Reconstructive Surgery Useful
Plastic Surgery Practice
Plastic Surgery Practice Comprehensive
Plastic Surgery Practice Content Quality
Plastic Surgery Practice Appealing
Plastic Surgery Practice Useful
Plastic Surgery News
Plastic Surgery News Comprehensive
Plastic Surgery News Content Quality
Plastic Surgery News Appealing
Plastic Surgery News Useful
Other (please specify)
6
. If you could only read one publication, which one would it be?
If you could only read one publication, which one would it be?
Cosmetic Surgery Times
Plastic Reconstructive Surgery
Plastic Surgery Practice
Plastic Surgery News
Other (please specify)
7
. If you could choose only one publication to help make purchasing decisions, which one would it be?
If you could choose only one publication to help make purchasing decisions, which one would it be?
Cosmetic Surgery Times
Plastic Reconstructive Surgery
Plastic Surgery Practice
Plastic Surgery News
Other (please specify)
8
. Which E-Newsletters do you read on a regular basis?
Which E-Newsletters do you read on a regular basis?
Cosmetic Surgery Times E-news
eTOC (Plastic and Reconstructive Surgery)
eReport (Plastic Surgery Practice)
Other (please specify)
9
. Which websites do you visit on a regular basis (at least monthly)?
Which websites do you visit on a regular basis (at least monthly)?
Cosmetic Surgery Times
Plastic Reconstructive Surgery
Plastic Surgery Practice
Plastic Surgery News
Other (please specify)
10
. What is your most preferred industry website?
What is your most preferred industry website?
Cosmetic Surgery Times
Plastic Reconstructive Surgery
Plastic Surgery Practice
Plastic Surgery News
Other (please specify)
11
. What is the most important topic you like to read or hear about?
What is the most important topic you like to read or hear about?
New Products
Clinical Studies
Practice Management
Regulatory/Legislative
Industry News
Other (please specify)
12
. What are your top uses for websites and e-newsletters?
What are your top uses for websites and e-newsletters?
New product, equipment launches or developments
Purchasing work-related equipment
Online education and training
Practice management info
Industry news
Links to other industry resources
Opinions of industry leaders
Other (please specify)
13
. What do you find to be the most valuable e-newsletter information?
What do you find to be the most valuable e-newsletter information?
New product, equipment launches or developments
Industry news
Links to other industry resources
Opinions of industry leaders
Other (please specify)
14
. How much time do you spend reading, scanning or viewing the following sources each week:
Less than 1 hour per week
1 to 2 hours per week
3 to 4 hours per week
Greater than 4 hours per week
N/A
Print publications
*
How much time do you spend reading, scanning or viewing the following sources each week: Print publications Less than 1 hour per week
Print publications 1 to 2 hours per week
Print publications 3 to 4 hours per week
Print publications Greater than 4 hours per week
Print publications N/A
Peer-reviewed journals
Peer-reviewed journals Less than 1 hour per week
Peer-reviewed journals 1 to 2 hours per week
Peer-reviewed journals 3 to 4 hours per week
Peer-reviewed journals Greater than 4 hours per week
Peer-reviewed journals N/A
E-newsletters
E-newsletters Less than 1 hour per week
E-newsletters 1 to 2 hours per week
E-newsletters 3 to 4 hours per week
E-newsletters Greater than 4 hours per week
E-newsletters N/A
Industry websites
Industry websites Less than 1 hour per week
Industry websites 1 to 2 hours per week
Industry websites 3 to 4 hours per week
Industry websites Greater than 4 hours per week
Industry websites N/A
Digital Editions
Digital Editions Less than 1 hour per week
Digital Editions 1 to 2 hours per week
Digital Editions 3 to 4 hours per week
Digital Editions Greater than 4 hours per week
Digital Editions N/A
Webinars
Webinars Less than 1 hour per week
Webinars 1 to 2 hours per week
Webinars 3 to 4 hours per week
Webinars Greater than 4 hours per week
Webinars N/A
Podcasts
Podcasts Less than 1 hour per week
Podcasts 1 to 2 hours per week
Podcasts 3 to 4 hours per week
Podcasts Greater than 4 hours per week
Podcasts N/A
Blogs
Blogs Less than 1 hour per week
Blogs 1 to 2 hours per week
Blogs 3 to 4 hours per week
Blogs Greater than 4 hours per week
Blogs N/A
Professional networking sites
Professional networking sites Less than 1 hour per week
Professional networking sites 1 to 2 hours per week
Professional networking sites 3 to 4 hours per week
Professional networking sites Greater than 4 hours per week
Professional networking sites N/A
Social networking sites
Social networking sites Less than 1 hour per week
Social networking sites 1 to 2 hours per week
Social networking sites 3 to 4 hours per week
Social networking sites Greater than 4 hours per week
Social networking sites N/A
3rd party e-mails
3rd party e-mails Less than 1 hour per week
3rd party e-mails 1 to 2 hours per week
3rd party e-mails 3 to 4 hours per week
3rd party e-mails Greater than 4 hours per week
3rd party e-mails N/A
Downloading white papers
Downloading white papers Less than 1 hour per week
Downloading white papers 1 to 2 hours per week
Downloading white papers 3 to 4 hours per week
Downloading white papers Greater than 4 hours per week
Downloading white papers N/A
Registering for content
Registering for content Less than 1 hour per week
Registering for content 1 to 2 hours per week
Registering for content 3 to 4 hours per week
Registering for content Greater than 4 hours per week
Registering for content N/A
15
. How do you prefer to receive your news?
How do you prefer to receive your news?
Go directly to website
Via Facebook updates
Via Linkedin Group updates
Via Twitter updates
Via weekly E-newsletter
Via a print magazine
Other (please specify)
16
. Which of the following actions have you taken as a result of reading an advertisement in Plastic Surgery Practice?
Which of the following actions have you taken as a result of reading an advertisement in Plastic Surgery Practice?
Visited an advertiser's web site
Bought services or products advertised
Recommended/specified products
Referred an ad to someone else in the company by passing along a tear sheet, photocopy or actual issue
Discussed an ad with someone else in the company
Requested additional information from a company, sales representative or distributor
None of the above
All of the above
17
. Do you own an iPad?
Do you own an iPad?
Yes
No
Other (please specify)
18
. Do you feel that your website attracts new clients?
Do you feel that your website attracts new clients?
Yes
No
Other (please specify)
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