| The application has a good balance of graphics versus text. | | | | | |
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| The colors used throughout the application are attractive. | | | | | |
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| The graphics are pleasing. | | | | | |
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| The typography (lettering, headings, titles) is attractive. | | | | | |
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| It is clear how screen elements (e.g. scrolling lists, menu options, etc.) work. | | | | | |
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| It is easy to find my way around the site. | | | | | |
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| It is easy to remember where to find things. | | | | | |
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| Information is layered effectively on different screens. | | | | | |
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| Screens have the right amount of information. | | | | | |
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| The information is relevant to my professional needs. | | | | | |
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| The application is designed with me in mind. | | | | | |
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| The application has characteristics that make it especially appealing. | | | | | |
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| The application has a clear purpose. | | | | | |
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| My mistakes were easy to correct. | | | | | |
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| I always felt I knew what it was possible to do next. | | | | | |
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| The overall application is attractive. | | | | | |
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