Natural History Museum online shop: tell us what you think. Thanks for participating.
Exit this survey
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1
. When you visited our online shop, what were you looking for?
When you visited our online shop, what were you looking for?
Wildlife Photographer of the Year merchandise
Jewellery
Gifts for an adult recipient, like things for the home
Dinosaur books, clothes or accessories
Books
Dinosaur toys or models
Prints or posters
Tickets for an exhibition or event
Something else? Please say what below
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2
. Did you find what you were looking for?
Did you find what you were looking for?
Yes
No
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3
. If you browsed products but didn’t buy anything, or you hesitated, why was that?
If you browsed products but didn’t buy anything, or you hesitated, why was that?
Not applicable: I did place an order.
I did not like any of the products
I didn’t find something that I wanted to buy
The website was not easy to use
The products looked poor quality
I was researching online so that I could buy in the Museum
The products were too expensive, or cheaper elsewhere
The postage charges were too high
Something else? Please say what below
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4
. Have you bought anything from the Museum's online shop before? Please say what you bought, if anything:
Have you bought anything from the Museum's online shop before? Please say what you bought, if anything:
I have never purchased anything from the online shop
Museum Membership
Prints or posters (including Wildlife Photographer of the Year)
Books
Toys or games
Dinosaur models or other dinosaur stuff
Made a donation online
Tickets
Something else? Please say what below:
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5
. Have you visited the Natural History Museum in person before? (We're the one with the dinosaurs...)
Have you visited the Natural History Museum in person before? (We're the one with the dinosaurs...)
Yes, I have visited the Museum in person
No, I have never visited the Museum in person
Don't know or can't remember
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6
. How did you get to our online shop?
How did you get to our online shop?
Email newsletter link
Visited the website directly (e.g. typed in our web address, or came via a bookmark in your browser)
Via a Google search result (or other search engine)
Followed a link from the Wildlife Photographer of the Year website
Link from a different website
Followed a link from the main Museum website (www.nhm.ac.uk)
Something else? Please say what below:
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7
. If you ever bought something from us online, how easy was it to make payment on the website?
If you ever bought something from us online, how easy was it to make payment on the website?
Extremely easy
Very easy
Easy
About average
Below average
Pretty terrible
Not applicable: I have not bought anything.
Any comments about this?
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8
. Do you think we should sell different products? Or more of some kinds of products?
Do you think we should sell different products? Or more of some kinds of products?
More dinosaur toys and games
More dinosaur clothes or accessories
More toys, games or science kits
More jewellery
More gifts for adults, like things for the home
More books
More Wildlife Photographer of the Year merchandise
No - I like the products, or I do not care.
Something else? Please say what below:
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9
. What, if anything, would make it more likely for you to buy something from us?
What, if anything, would make it more likely for you to buy something from us?
Easier-to-use website
Better products
Cheaper products or delivery charges
Bigger images of products, or more images
Better search features, or ways to find or filtering products
Videos showing products in action
Promotions like 2-for-1, money off or free shipping
Not interested in buying, just browsing thanks
Something else? Please say what below:
10
. What else would improve the Natural History Museum's online shop?
What else would improve the Natural History Museum's online shop?
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