Wingstop

 
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1. Have you ever eaten at Wingstop located at 845 Almar Ave, Santa Cruz, CA (near Safeway and Panda Express)? If not, stop taking this survey.
2. In the last month, how often did you go to Wingstop located at 845 Almar Ave, Santa Cruz, CA (Near Safeway and Panda Express)?
3. How important is each of the following factors in selecting a restaurant?
Not importantVery important
Food Quality
Food Quantity
Taste
Appearance
Price
Speed of preparation
Convenience
Easy to eat
4. Have you heard of Wingstop’s new flavor: Louisiana Rub?
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5. Have you eaten Wingstop’s new flavor: Louisiana Rub? If no, please skip to question #7
6. How does the flavor Louisiana Rub rank amongst each flavor you have tried?
7. On a scale of 1-7, how would you rate the tastiness of the following flavors. 1 being not tasty and 7 being very tasty. If you have never tried the flavor or do not remember the tastiness of the flavor, mark “No opinion.”
1234567No Opinion
ATOMIC
CAJUN
ORIGINAL HOT
MILD
HICKORY SMOKED BBQ
LEMON PEPPER
GARLIC PARMESAN
HAWAIIAN
TERIYAKI
LOUSIANA RUB
8. Listed below are different opinions about Wingstop. Please indicate how strongly you agree or disagree with each statement by placing an V beside a number from 1 to 5, where
1 = Strongly Disagree
2 = Disagree
3 = Neither Agree nor Disagree
4 = Agree
5 = Strongly Agree
Strongly DisagreeDisagreeNeither Agree or DisagreeAgreeStrongly Agree
1. Wingstop uses high-quality ingredients.
2. I like to eat food from Wingstop.
3. Wingstop offers a good variety of flavors.
4. Wingstop charges fair prices.
5. Wingstop has poor service.
6. Wingstop’s chicken is the best chicken I’ve ever tasted.
7. Wingstop is the worst restaurant in Santa Cruz.
8. Wingstop chicken is better than KFC's
9. Wingstop offers more variety of flavor than SmokeEaters.
10. The atomic flavor at Wingstop is too spicy.
11. Wingstop food is too oily.
12. Wingstop food has the right amount of saltiness.
9. Demographics
AgeGenderEthnicityWeightIncome
Demographics
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