Polaroid Sunglasses
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1. Polaroid Sunglasses

Age? Under 25

25-34

35-44

45-54

54+

Gender? Male

Female

Do you wear sunglasses? Yes

If no, why not?

	Very unimportant	Unimportant	Important	Very important
Style	*What affects your decision when buying sunglasses? Style Very unimportant	Style Unimportant	Style Important	Style Very important
Price	Price Very unimportant	Price Unimportant	Price Important	Price Very important
Practicality	Practicality Very unimportant	Practicality Unimportant	Practicality Important	Practicality Very important
Durability	Durability Very unimportant	Durability Unimportant	Durability Important	Durability Very important

Other (please specify)

How much would you typically spend on sunglasses? Under £10

£10-£25

£26-£40

£41-£55

£56-70

£70+

Do you prefer to buy sunglasses online? Yes

Have you been on the Polaroid Sunglasses website? Yes

	Very uniformative	Quite uniformative	Adequate	Quite informative	Very informative
Availability of Information	*If yes, how would you rate how informative the website is? Availability of Information Very uniformative	Availability of Information Quite uniformative	Availability of Information Adequate	Availability of Information Quite informative	Availability of Information Very informative

Please could you explain this score?

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