South Estes Farmers' Market 2009 Customer Survey
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1. Default Section
1
. How did you hear about the market?
How did you hear about the market?
A Southern Season
Farmer
Flyer
Friend
Newspaper
Online search
Roadway Signs
Saw our tents driving by
Other (please specify)
2
. What is your zip code?
What is your zip code?
3
. How do you get to South Estes Farmers' Market?
How do you get to South Estes Farmers' Market?
Car
Bus, Chapel Hill Transit
Bike
Walk
Other (please specify)
4
. On average, how often do you shop at South Estes Farmers' Market?
On average, how often do you shop at South Estes Farmers' Market?
Every week
Every other week
Once a month
Other (please specify)
5
. This past season SEFM started a mid-week market held on Tuesdays 3:30-6:30 pm. Please let us know your thoughts about the Tuesday market. Check all that apply.
This past season SEFM started a mid-week market held on Tuesdays 3:30-6:30 pm. Please let us know your thoughts about the Tuesday market. Check all that apply.
I did not know SEFM had a mid-week market
I came to the Tuesday market and found it worthwhile
I came to the Tuesday market and did not find it worthwhile
I knew about the mid-week market but cannot go on Tuesdays
I knew about the mid-week market but cannot go between 3:30 and 6:30
Other (please specify)
6
. On average, how many of your weekly meals contain ingredients purchased at South Estes Farmers' Market?
On average, how many of your weekly meals contain ingredients purchased at South Estes Farmers' Market?
Eight or more
Between four and seven
Between one and three
None
7
. Are you finding what you want at market?
Are you finding what you want at market?
Always
Most of the time
Rarely
Never
If not, what would you like to see at market?
8
. Do you think it is possible to purchase the bulk of your weekly meal components (grocery shop) at South Estes Farmers' Market?
Do you think it is possible to purchase the bulk of your weekly meal components (grocery shop) at South Estes Farmers' Market?
Yes
Maybe
No
9
. If you answered no or maybe to the above question, what can we do to make it possible for you to grocery shop at South Estes Farmers' Market? Please check all that apply.
If you answered no or maybe to the above question, what can we do to make it possible for you to grocery shop at South Estes Farmers' Market? Please check all that apply.
More variety of products
Better prices
More education on how to extend the product (using every component, preserving, etc)
Assurance that selection will be consistent throughout market hours (more quantity of specific items)
Maintain an acceptable quantity, variety, and quality during traditional off seasons (late fall, winter, early spring)
Acceptance of credit cards
Acceptance of food stamps
Improve our Tuesday market
Other (please specify)
10
. How do we compare to other area farmers' markets?
Better
About the same
Worse
Quality of goods
How do we compare to other area farmers' markets? Quality of goods Better
About the same
Worse
Vendor selection
Vendor selection Better
About the same
Worse
Prices
Prices Better
About the same
Worse
Atmosphere
Atmosphere Better
About the same
Worse
Accessibility
Accessibility Better
About the same
Worse
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