Black History Month in Tower Hamlets

1. What elements of the marketing/publicity campaign were you aware of?

What elements of the marketing/publicity campaign were you aware of? • Brochures

• Plasma screens in libraries and Idea Stores

• Advert in East End Life

• Editorial stories in East End Life

• Other local press such as East End Advertiser

• JC Decaux posters on street poster sites

• Arts online e newsletter

• Events online e newsletter

• Tower Hamlets Arts online listings

• A3 posters in local venues and community centres

2. What do you like most about the 2011 Black History Month brochure?

What do you like most about the 2011 Black History Month brochure? • Size (A5)

• Thickness

• Size of font

• Design

• Calendar

• Venues

• Images

• Ease of use

• Information layout

3. What changes would most improve the look and feel of the brochure?

What changes would most improve the look and feel of the brochure? • Different categories

• Thickness of paper

• Different layout

• Different graphic design look

4. How would you rate the JC Decaux posters in terms of look /artwork?

How would you rate the JC Decaux posters in terms of look /artwork? • Liked very much

• Liked it a little

• Indifferent

• Slightly disliked

• Strongly disliked

• Did not notice them

5. Was the brochure available in the right quantities and the right places for distribution?

Was the brochure available in the right quantities and the right places for distribution? • Too many

• Not enough

• Did not see them

Please provide further suggestions on the best places to send them out to.

6. Did you organise any events for Black History Month that were publicised in our brochure?

Did you organise any events for Black History Month that were publicised in our brochure? Yes - if so please answer questions 7 and 8.

7. How useful is the brochure as a marketing tool for your events?

How useful is the brochure as a marketing tool for your events? Very useful

Not very useful

Difficult to tell

8. Please comment on how successful you felt this was for attracting both loyal and new audiences

Please comment on how successful you felt this was for attracting both loyal and new audiences

9. Were you aware of the online listings at www.towerhamletsarts.org.uk and the Tower Hamlets Facebook page?

Were you aware of the online listings at www.towerhamletsarts.org.uk and the Tower Hamlets Facebook page? • Yes

• No

Black History Month in Tower Hamlets - 2011 publicityExit this survey

Black History Month in Tower Hamlets - 2011 publicity
Exit this survey