2012-2013 KLRU Viewer/Member Survey

Dear KLRU Viewer/Member,

KLRU, Austin PBS, invites you to help us make the station more responsive to the needs and desires of our Central Texas community. Below is a survey, which should only take you a maximum of 15 minutes to complete. Your insights will help us guide public television over the next several years. We really appreciate your time!

**Please note that all information collected for this survey is for internal use only and will not be shared or sold to anyone.**
1. How often do you view KLRU programs? (Select only one.)
2. How do you watch KLRU most often? (Select only one.)
3. Which of the following local TV channels or radio stations do you regularly watch or listen to? By regularly, we mean daily or at least several times per week. (Select all that apply.)
4. Which of the following cable TV channels do you regularly watch? By regularly, we mean daily or at least several times per week. (Select all that apply.)
5. Which of the following magazines, newspapers or online sources do you read regularly? By regularly, we mean daily or at least three out of the last four issues. (Select all that apply.)
6. Which of the following do you regularly use to get news, information and updates about current events? By regularly, we mean daily or several times per week. (Select all that apply.)
7. How frequently do you go to each of the following sources to get news, information and updates about current events? For TV, radio and newspaper also consider your use of their websites. (Select one option for each row.)
DailyAt least once per weekAt least once per monthA few times per yearNever
Local TV Station News (e.g., KEYE, KTBC, KXAN, KVUE, etc.)
National TV Network News (e.g., ABC, NBC, CBS)
Social Media (e.g. Twitter, Facebook, etc.)
Cable TV Network (e.g., CNN, FOX News, MSNBC, Comedy Central etc.)
Public TV (KLRU, PBS)
Local Radio (e.g., KLBJ-AM, KVET, etc.)
National Radio (e.g., ABC, CBS, etc.)
Public Radio (KUT, NPR)
Local Newspaper (e.g., Austin American Statesman, Austin Chronicle, Community Impact, etc.)
Local Newspaper Online (e.g. Austin American Statesman, Austin Chronicle, Community Impact, etc.)
Non-local newspaper (e.g. NY Times, Wall Street Journal, USA Today, etc.)
Local Blogs/Websites (e.g. Texas Tribune, Austinist, CultureMap Austin, etc.)
Blogs/Opinion Websites (e.g., Huffington Post, ProPublica, National Review)
Friends and/or Colleagues
8. Which of the following national TV news sources do you trust the most for analysis and insight? (Select only one.)
 1 / 6 
 17% 
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