2009 AIRLINE QUALITY RATING SURVEY

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In order to access the full AQR report and additional supplemental data, please complete the brief survey below. Your responses assist the AQR authors in continuing to be a voice for airline passengers.

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1. The airline frequent flyer program I use most often is:

The airline frequent flyer program I use most often is:

2. I am a member of __ frequent flyer programs:

I am a member of __ frequent flyer programs: 0 – 2

3 – 5

6 – 9

10+

3. I own a credit card that earns miles with an airline frequent flyer program:

I own a credit card that earns miles with an airline frequent flyer program: Yes

4. What is your preferred airline:

What is your preferred airline:

5. Thinking about your next airline ticket purchase, for each item below please rate how important it is in selecting the airline that you will fly:

	Not at All Important	Somewhat Unimportant	Somewhat Important	Very Important
Comfort	Thinking about your next airline ticket purchase, for each item below please rate how important it is in selecting the airline that you will fly: Comfort Not at All Important	Somewhat Unimportant	Somewhat Important	Very Important
Customer Service	Customer Service Not at All Important	Somewhat Unimportant	Somewhat Important	Very Important
Frequent Flyer Program	Frequent Flyer Program Not at All Important	Somewhat Unimportant	Somewhat Important	Very Important
Nonstop/Direct Flight	Nonstop/Direct Flight Not at All Important	Somewhat Unimportant	Somewhat Important	Very Important
Price	Price Not at All Important	Somewhat Unimportant	Somewhat Important	Very Important
Schedule	Schedule Not at All Important	Somewhat Unimportant	Somewhat Important	Very Important
Upgrade opportunity	Upgrade opportunity Not at All Important	Somewhat Unimportant	Somewhat Important	Very Important

6. Thinking about your most “Pleasant” recent flying experience, what was the primary reason why you think that flight was a positive experience (please choose one)

Thinking about your most “Pleasant” recent flying experience, what was the primary reason why you think that flight was a positive experience (please choose one) Baggage Handling

Customer Service

No Denied Boarding

On Time Arrival

7. Thinking about your most “Unpleasant” recent flying experience, what was the primary reason why you think that flight was a negative experience (please choose one)

Thinking about your most “Unpleasant” recent flying experience, what was the primary reason why you think that flight was a negative experience (please choose one) Baggage Handling

Customer Service

Denied Boarding

On Time Arrival

8. Which airline do you think is most passenger-friendly?

Which airline do you think is most passenger-friendly?

9. My decision to fly a specific airline is impacted by news of an accident for that specific airline.

My decision to fly a specific airline is impacted by news of an accident for that specific airline. Strongly Agree

Agree

Neutral

Disagree

Strongly Disagree

10. My decision to fly on any airline is impacted by news of recent airline accidents in general.

My decision to fly on any airline is impacted by news of recent airline accidents in general. Strongly Agree

Agree

Neutral

Disagree

Strongly Disagree

11. I normally fly from an airline hub city:

I normally fly from an airline hub city: Yes

Don't Know

12. I primarily fly for:

I primarily fly for: Business

Leisure

Both Business & Leisure Equally

13. My age range is:

My age range is: Below 25

25- 39

40-55

Over 55

14. My average number of flights per year is:

My average number of flights per year is:

15. Please provide your email address. This information will never be shared with others.

Please provide your email address. This information will never be shared with others. Email Address:

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