*
How long have you been in your current job?
How long have you been in your current job?
Less than 6 months
6-12 months
12-24 months
Longer than 24 months
How many service providers currently handle your dealerships website(s)?
How many service providers currently handle your dealerships website(s)?
1
2
3
more
*
Who is your primary website / (Internet effort) vendor?
Who is your primary website / (Internet effort) vendor?
ADP
BZ Results
Cobalt Group
Dealer.com
Dealerfire
DealerOn
Dealer Skins
Izmo Cars
Reynolds and Reynolds
World Dealer
Other (please specify)
*
How long have you been with your current website / (Internet effort) vendor?
How long have you been with your current website / (Internet effort) vendor?
Less than 12 months
1 to 2 years
3 or more years
*
Would you consider the top website / (Internet effort) vendors in the industry to be similar in features?
Would you consider the top website / (Internet effort) vendors in the industry to be similar in features?
Yes
No
*
Would you consider the top website / (Internet effort) vendors in the industry to be similar in price?
Would you consider the top website / (Internet effort) vendors in the industry to be similar in price?
Yes
No
*
Would you consider the top website / (Internet effort) vendors in the industry to be similar in service?
Would you consider the top website / (Internet effort) vendors in the industry to be similar in service?
Yes
No
*
If you had two vendors who were similar in price and features, how important of a decision making factor would “vendor likeability” play in choosing one over the other?
If you had two vendors who were similar in price and features, how important of a decision making factor would “vendor likeability” play in choosing one over the other?
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
*
How often are you in contact with your website (Internet effort) vendor?
How often are you in contact with your website (Internet effort) vendor?
Regular basis
Every now and then
Hardly ever
*
How satisfied are you with the current look of your website?
How satisfied are you with the current look of your website?
Completely satisfied
Moderately satisfied
Not satisfied
*
How satisfied are you with the features your website / (Internet vendor) provides?
How satisfied are you with the features your website / (Internet vendor) provides?
Completely satisfied
Moderately satisfied
Not satisfied
*
How satisfied are you with the results your website / (Internet effort) is generating?
How satisfied are you with the results your website / (Internet effort) is generating?
Completely satisfied
Moderately satisfied
Not satisfied
*
How responsive would you rate your current website / (Internet effort) vendor?
How responsive would you rate your current website / (Internet effort) vendor?
Very responsive
Somewhat responsive
Not responsive
*
How enjoyable do you find it working with your current website / (Internet effort) vendor?
How enjoyable do you find it working with your current website / (Internet effort) vendor?
Very enjoyable
Somewhat enjoyable
Not enjoyable
*
What is the average monthly investment for your website / (Internet effort)?
What is the average monthly investment for your website / (Internet effort)?
Less than $500/mo
$500 to $3000/mo
$3000 to $5000/mo
More than $5000/mo
*
How satisfied are you with the overall value for your website / (Internet effort) investment?
How satisfied are you with the overall value for your website / (Internet effort) investment?
Completely satisfied
Moderately satisfied
Not satisfied
*
Would you consider your current website / (Internet effort) vendor to be an expert with a lot of useful data?
Would you consider your current website / (Internet effort) vendor to be an expert with a lot of useful data?
A definite expert
Typical level of expertise
Lower level of expertise
*
When evaluating website / (Internet effort) vendors what is most important in your decision matrix?
When evaluating website / (Internet effort) vendors what is most important in your decision matrix?
Price
Features
Quality
Relationship
*
How likely are you to change your website / (Internet effort) vendor in the next 60 days?
How likely are you to change your website / (Internet effort) vendor in the next 60 days?
Highly likely
Might explore options
Not considering a change
*
In the next 12 months what is your biggest challenge (other than sales)?
In the next 12 months what is your biggest challenge (other than sales)?
Training sales people
Managing and using CRM
Getting the most out of your marketing dollars
Leveraging your website
Creating a better customer experience
Win an iPod nano or one of five Starbucks Gift Cards. Contest winners and results to be published Sept. 4, 2007 on our new Dealer Marketing Solutions Blog.
*
First Name
First Name
*
Last Name
Last Name
*
Title
Title
*
Dealership Name
Dealership Name
*
Telephone Number
Telephone Number
*
Email Address
Email Address
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