EHC Survey - November 08
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This month we are looking at how people are planning to maintain their sales in the face of the economic slowdown.

The trade press is full of reports from the chains on how sales have slipped and how they are trying to fight back. Gas prices are still high, the financial system is in freefall, layoffs are in the news and major institutions are failing at an alarming rate. No wonder consumers are curtailing their spending.

Nobody ever moved ahead of the herd by sticking their head in the sand so I am interested to know what you are seeing in your business and what, if anything, you are doing about it. The best defense is always a good offense.

(Note: Because of the potentially personal nature of the information that might be collected in the survey process, I promise that your contact information will never be connected to your comments. In other words, while I will provide a compilation of the responses to all who contribute, I will never identify who said what.)

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1. First, a little information about yourself ...

2. Have you noticed any shift in your normal business patterns? If so, what?

3. What factors in your market area do you you think are contributing to those shifts?

4. What plans have you devised to preserve or enhance your sales levels?

5. What other changes are you thinking about making?

6. What other trends do you notice that are affecting your business and/or your personal life? (for example, a tightening labor market, more demand for delivery vs. eat-in, escalating price of goods, etc.)