2010 Travel Survey

1. What countries has your family visited on a family vacation in the last three years for five nights or more? Write in the names.

What countries has your family visited on a family vacation in the last three years for five nights or more? Write in the names.

2. Which travel companies/tour operators has your family traveled with on a family vacation in the last three years for five nights or more? Write in the names of the companies.

Which travel companies/tour operators has your family traveled with on a family vacation in the last three years for five nights or more? Write in the names of the companies.

3. How often does your family normally travel outside the United States for a vacation for five nights or more? Pick one.

How often does your family normally travel outside the United States for a vacation for five nights or more? Pick one. three or more times a year

twice a year

once a year

once every two years

less than once every two years

Comments

4. How many times in 2009 did your family travel outside the United States for a vacation for five nights or more? Pick one.

How many times in 2009 did your family travel outside the United States for a vacation for five nights or more? Pick one. three or more

two

one

none

Comments

5. How many family vacations outside of the United States of more than five nights do you plan on taking in 2010?

How many family vacations outside of the United States of more than five nights do you plan on taking in 2010? three or more

two

one

none

don't know

Comments

6. Has your current financial situation caused you to increase, decrease or not change the number of family vacations planned for outside of the United States of five nights or more in 2010?

Has your current financial situation caused you to increase, decrease or not change the number of family vacations planned for outside of the United States of five nights or more in 2010? increase

decrease

not change

Comments

7. If you are increasing or decreasing the number of vacations that you plan on taking in 2010, which of the following conditions were most important in making this change? Check all that apply.

If you are increasing or decreasing the number of vacations that you plan on taking in 2010, which of the following conditions were most important in making this change? Check all that apply. Improvements in our economic situation like a new job or new business opportunity

Deterioration of our economic situation such as loss of job or falling home value

More time to travel than in past years

Less time to travel than in past years

General economic uncertainty like falling house values and falling stock market

Other changes to our personal situation such as illness or divorce

Children growing older and will be leaving home soon

Comments

8. Which months do you typically travel outside the United States as a family? Check all that apply.

Which months do you typically travel outside the United States as a family? Check all that apply. January

February

March

April

May

June

July

August

September, October & November

December

9. How much do you typically budget per person for your family vacation outside the US? Pick one.

How much do you typically budget per person for your family vacation outside the US? Pick one. $2,500 or less

$2,500 - $3,500

$3,500 - $5,000

$5,000 - $7,500

over $7,500

10. For 2010 have you increased, decreased or kept the same your budget for family vacations?

For 2010 have you increased, decreased or kept the same your budget for family vacations? Increased

Decreased

Kept the same

Don't know

11. Your most common way of family travel outside of the United States is

Your most common way of family travel outside of the United States is Independently (you handle all of the logistics of buying airline tickets, making hotel reservations and hiring local guides)

Guided, packaged group trip through a travel company that handles all or most of logistics

Private trips designed by a travel company exclusively for your family

12. How likely are you to visit each of these regions in 2010 as part of a five night vacation?

	Definitely	Very likely	Likely	Not likely
Mexico and/or Central America	*How likely are you to visit each of these regions in 2010 as part of a five night vacation? Mexico and/or Central America Definitely	Mexico and/or Central America Very likely	Mexico and/or Central America Likely	Mexico and/or Central America Not likely
South America	South America Definitely	South America Very likely	South America Likely	South America Not likely
North America	North America Definitely	North America Very likely	North America Likely	North America Not likely
Australia/New Zealand	Australia/New Zealand Definitely	Australia/New Zealand Very likely	Australia/New Zealand Likely	Australia/New Zealand Not likely
Europe	Europe Definitely	Europe Very likely	Europe Likely	Europe Not likely
Africa	Africa Definitely	Africa Very likely	Africa Likely	Africa Not likely
Asia	Asia Definitely	Asia Very likely	Asia Likely	Asia Not likely

13. Please select the one country in Central America and Mexico that you would like to travel to in 2010 as part of a five night family vacation.

Please select the one country in Central America and Mexico that you would like to travel to in 2010 as part of a five night family vacation. Costa Rica

Panama

Belize

Guatemala

Nicaragua

Mexico

Honduras

El Salvador

None of the above

Other (please specify)

14. Please select the one country in South America that you would like to travel to in 2010 as part of a five night family vacation.

Please select the one country in South America that you would like to travel to in 2010 as part of a five night family vacation. Peru

Ecuador & the Galapagos Islands

Brazil

Chile

Argentina

Venezuela

Bolivia

Columbia

None of the above

Other (please specify)

15. Please select the one country in Europe that you would like to travel to in 2010 as part of a five night family vacation.

Please select the one country in Europe that you would like to travel to in 2010 as part of a five night family vacation. Portugal

Turkey

Spain

Greece

Russia

United Kingdom

France

Italy

None of the above

Other (please specify)

16. Please select the one country in Africa that you would like to travel to in 2010 as part of a five night family vacation.

Please select the one country in Africa that you would like to travel to in 2010 as part of a five night family vacation. Egypt

Morocco

Tanzania

South Africa

Botswana

Kenya

None of the above

Other (please specify)

17. Please select the one country in Asia that you would like to travel to in 2010 as part of a five night family vacation.

Please select the one country in Asia that you would like to travel to in 2010 as part of a five night family vacation. China

Thailand

Japan

India

Tibet

Vietnam

Indonesia

Cambodia

None of the above

Other (please specify)

18. What are the most important issues/features in the selection of a family travel destination? Rank each as most important to least important, with only one per column.

	Least important of the list					Most important on the list
Presence of a rich history or distinct culture	*What are the most important issues/features in the selection of a family travel destination? Rank each as most important to least important, with only one per column. Presence of a rich history or distinct culture Least important of the list	Presence of a rich history or distinct culture	Presence of a rich history or distinct culture	Presence of a rich history or distinct culture	Presence of a rich history or distinct culture	Presence of a rich history or distinct culture Most important on the list
Cost of travel to this destination	Cost of travel to this destination Least important of the list	Cost of travel to this destination	Cost of travel to this destination	Cost of travel to this destination	Cost of travel to this destination	Cost of travel to this destination Most important on the list
Quality of the lodging	Quality of the lodging Least important of the list	Quality of the lodging	Quality of the lodging	Quality of the lodging	Quality of the lodging	Quality of the lodging Most important on the list
Travel agent's recommendation	Travel agent's recommendation Least important of the list	Travel agent's recommendation	Travel agent's recommendation	Travel agent's recommendation	Travel agent's recommendation	Travel agent's recommendation Most important on the list
Recommendation of a friend	Recommendation of a friend Least important of the list	Recommendation of a friend	Recommendation of a friend	Recommendation of a friend	Recommendation of a friend	Recommendation of a friend Most important on the list
Traveling with other families	Traveling with other families Least important of the list	Traveling with other families	Traveling with other families	Traveling with other families	Traveling with other families	Traveling with other families Most important on the list

Other

19. What are the most important activities you look for in the selection of a family travel destination? Rank each as most important to least important, with only one per column

	Least important of the list							Most important on the list
Day hikes and treks	*What are the most important activities you look for in the selection of a family travel destination? Rank each as most important to least important, with only one per column Day hikes and treks Least important of the list	Day hikes and treks	Day hikes and treks	Day hikes and treks	Day hikes and treks	Day hikes and treks	Day hikes and treks	Day hikes and treks Most important on the list
Biking	Biking Least important of the list	Biking	Biking	Biking	Biking	Biking	Biking	Biking Most important on the list
Wildlife viewing	Wildlife viewing Least important of the list	Wildlife viewing	Wildlife viewing	Wildlife viewing	Wildlife viewing	Wildlife viewing	Wildlife viewing	Wildlife viewing Most important on the list
Whitewater rafting	Whitewater rafting Least important of the list	Whitewater rafting	Whitewater rafting	Whitewater rafting	Whitewater rafting	Whitewater rafting	Whitewater rafting	Whitewater rafting Most important on the list
Cultural exploration and penpals	Cultural exploration and penpals Least important of the list	Cultural exploration and penpals	Cultural exploration and penpals	Cultural exploration and penpals	Cultural exploration and penpals	Cultural exploration and penpals	Cultural exploration and penpals	Cultural exploration and penpals Most important on the list
Snorkeling or diving	Snorkeling or diving Least important of the list	Snorkeling or diving	Snorkeling or diving	Snorkeling or diving	Snorkeling or diving	Snorkeling or diving	Snorkeling or diving	Snorkeling or diving Most important on the list
A variety of outdoor activities	A variety of outdoor activities Least important of the list	A variety of outdoor activities	A variety of outdoor activities	A variety of outdoor activities	A variety of outdoor activities	A variety of outdoor activities	A variety of outdoor activities	A variety of outdoor activities Most important on the list
Kayaking	Kayaking Least important of the list	Kayaking	Kayaking	Kayaking	Kayaking	Kayaking	Kayaking	Kayaking Most important on the list

Comments

20. What is your preferred level of accommodations for your family vacations outside of the US?

What is your preferred level of accommodations for your family vacations outside of the US? Budget (1 and 2 star)

Top quality (4 star)

Bed and breakfast or guest house

Luxury (5 star and up)

All-inclusive resort

Moderate (3 star)

Comment

21. On your most recent family vacation of five days or more outside of the United States which type of accommodations did you stay in?

On your most recent family vacation of five days or more outside of the United States which type of accommodations did you stay in? Luxury (5 star and up)

Budget (1 and 2 star)

All-inclusive resort

Cruiseline

Top quality (4 star)

Bed and breakfast or guest house

Timeshare

Moderate (3 star)

Stayed with family

Stayed with friends

Comments

22. What are the top two features you look for in a hotel on your family vacations outside of the United States?

What are the top two features you look for in a hotel on your family vacations outside of the United States? A well-known chain hotel

Facilities in the rooms such as televisions, telephones, hair dryers etc.

Luxurious accommodations with excellent service

A spa on the premises

Variety and quality of food available for children and adults

Located at or near the sightseeing attractions

Reflects the culture of the destination

Family-friendly features such as pools, games, connecting rooms and other activities for children

Locally owned

Comments

23. How far in advance have you historically made your family travel reservations for trips outside the US for more than 5 nights?

How far in advance have you historically made your family travel reservations for trips outside the US for more than 5 nights? 1 year or more before travel

9 to 12 months before travel

6 to 9 months before travel

3 to 6 months before travel

1 to 3 months before travel

Comment

24. In 2010 how far in advance will you make your family travel reservations for trips outside the US for more than 5 nights?

In 2010 how far in advance will you make your family travel reservations for trips outside the US for more than 5 nights? 1 year or more before travel

9 to 12 months before travel

6 to 9 months before travel

3 to 6 months before travel

1 to 3 months before travel

Comment

25. In the last 12 months have you reserved online

	yes	no
An airline ticket?	*In the last 12 months have you reserved online An airline ticket? yes	An airline ticket? no
A hotel room?	A hotel room? yes	A hotel room? no
A cruise?	A cruise? yes	A cruise? no
A car?	A car? yes	A car? no
A complete family travel package (hotels, meals, internal flights, activities, transfers, etc.) for more than $2000 per person on a tour operator site?	A complete family travel package (hotels, meals, internal flights, activities, transfers, etc.) for more than $2000 per person on a tour operator site? yes	A complete family travel package (hotels, meals, internal flights, activities, transfers, etc.) for more than $2000 per person on a tour operator site? no

Comments

26. What is the age of the person completing this survey?

What is the age of the person completing this survey? 25 to 34

35 to 44

45 to 54

55 to 64

65 to 74

75 or older

27. What is the highest level of education achieved by one or more of the adults in your household? Pick one.

What is the highest level of education achieved by one or more of the adults in your household? Pick one. Doctorate

Graduate degree

Undergraduate degree

1-3 years of college

High School or less

28. How many children do you have?

How many children do you have? None

5 or more

29. How old are your children? Check all the boxes that apply.

How old are your children? Check all the boxes that apply. 1 to 3 years old

4 to 6

7 to 9

10 to 12

13 to 15

16 to 19

20 and older

None

30. How many of your nieces and nephews who are under 20 years of age would you take on a family vacation?

How many of your nieces and nephews who are under 20 years of age would you take on a family vacation? none

1 to 3

4 to 6

7 to 10

11 to 15

16 or more

not applicable

Comments

31. If you have children who are young adults in the 18 to 25 year old age bracket, are they still willing to travel with you on family vacations?

If you have children who are young adults in the 18 to 25 year old age bracket, are they still willing to travel with you on family vacations? yes

maybe

not applicable

32. If the answer to your last question was yes, would you like Thomson to design trips for your family?

If the answer to your last question was yes, would you like Thomson to design trips for your family? yes

not applicable

33. If Thomson develops a trip to a new destination for the future, would you and your family be interested in participating in the first (beta) trip with a significant discount in return for an evaluation of the trip?

If Thomson develops a trip to a new destination for the future, would you and your family be interested in participating in the first (beta) trip with a significant discount in return for an evaluation of the trip? yes

maybe

Comments

34. Did you find what you were looking for in your visit to our website?

Did you find what you were looking for in your visit to our website? yes

partially

Comment

35. Was it easy to navigate our website?

Was it easy to navigate our website? yes

partially

36. Do you have any suggestions for improving our website?

Do you have any suggestions for improving our website?

37. Please provide the following information so we can be sure to give you credit for the $200 travel survey discount.

Please provide the following information so we can be sure to give you credit for the $200 travel survey discount. Name:
Email Address: