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MRC Customer Education Materials Survey
1.
How often do you sell a mattress or box spring?
Daily
Weekly
Monthly
On Occasion
2.
How often do customers ask about the Bye Bye Mattress program? *Answers are with every sale
Always (daily-every single sale)
Frequently (1-2 weekly-most sales)
Sometimes (monthly-a few sales)
Rarely (a few times-very few sales)
Never (never been asked-no sales)
3.
Would you like us to continue offering Cards and/or Posters?
Yes
No
4.
How often do you use the Information Card?
With Every Purchase
Only if a Customer asks about the Fee
Never Used
5.
Are your customers often confused by the information on the Card/Posters?
Yes
No
If Yes, Why?
6.
Would you recommend an improvement to the Cards/Posters?
Yes
No
If Yes, Explain.
7.
We are developing some new ideas to expand our Customer Education Outreach. How likely would you be to request the following? (Check all that apply)
Rack Cards (Brochure Sized Panel)
In Store Radio Ads/Announcements
Mattress Runner with information about Bye Bye Mattress
On Hold Messaging Script
Posters
Web Ads
8.
What additional translations would be helpful for your customers?
Mandarin
Cantonese
Korean
If Other, What language?
9.
How satisfied are you with the ordering process of the Customer Education Materials?
Very Satisfied
Somewhat Satisfied
Neither Satisfied or Dissatisfied
Somewhat Dissatisfied
Very Dissatisfied
10.
Do your Customer Education Materials reach you within two weeks?
Yes
No
11.
Are you satisfied with the quality of the Customer Education Materials?
Very Satisfied
Somewhat Satisfied
Neither Satisfied or Dissatisfied
Somewhat Dissatisfied
Very Dissatisfied
12.
Any additional questions or comments.
