Stockholm Visitor Survey 2019

Question Title

* 1. What is your zip code?

Question Title

* 2. What is your age bracket?

18-24

25-34

35-44

45-54

55-64

65-74

75+

Question Title

* 3. How many nights did you stay?

Day Trip only

1 night

2 nights

3 - 5 nights

5 - 7 nights

7 - 14 nights

14+ nights

Question Title

* 4. What was the main purpose of your trip?

Visiting Friends and Family

Vacation/Leisure

Entertainment/attending a special event (festival, performance)

Sport/Recreation

Business Trip/Conference

Wedding

Other (please specify)

Question Title

* 5. Which of the following locations/activities did you visit/undertake during your time in Stockholm/Lake Pepin Area?

Lake Pepin/Mississippi River (swimming, boating, fishing)

Shopping

Eating out

Hiking

Playground

Village Park

Wine Tasting

Wildlife/Bird watching

Other (please specify)

Question Title

* 6. When did you decide to visit Stockholm?

While on the road/after leaving home

On the day before setting off on the trip

During the week before the trip

2-3 weeks before the trip

1 - 3 months before the trip

3 - 6 months before the trip

6 - 12 months before the trip

More than 12 months before the trip

Question Title

* 7. Which of the following sources did you use when planning your trip to Stockholm?

Social Media (Facebook, Twitter, Instagram, TripAdvisor)

Village of Stockholm website: http://www.villageofstockholm.com/

Stockholm 'Artfully Authentic" Visitor website https//stockholmwisconsin.com

Travel Agent (in-store or website)

Third party accommodation site (Booking.com, etc.)

Visited before

Advertising (TV, Print, Radio

None (I didn't obtain any information for this trip)

Other (please specify)

Question Title

* 8. Which of the following did you expect Stockholm to offer?

Relaxation and rejuvenation

Luxury and indulgence

Nature based experiences

Adventure experiences

Food and wine experiences

Mississippi River/Lake Pepin experiences

Art and Cultural experiences

Rich history and heritage experiences

Opportunity to tour around and explore

Opportunity to discover and learn new things

Children activities

A place to spend quality time with partner/family/friends

Nightlife and Entertainment

Good shopping

Other (please specify)

Question Title

* 9. How well did we meet your expectations?

Question Title

* 10. Thinking about your most recent trip to Stockholm, how satisfied were you with ?

	Not satisfied	Somewhat satisfied	Very satisfied	Extremely satisfied
Visitor Information Center	Visitor Information Center Not satisfied	Visitor Information Center Somewhat satisfied	Visitor Information Center Very satisfied	Visitor Information Center Extremely satisfied	Visitor Information Center
Directional signage	Directional signage Not satisfied	Directional signage Somewhat satisfied	Directional signage Very satisfied	Directional signage Extremely satisfied	Directional signage
Size of the business district	Size of the business district Not satisfied	Size of the business district Somewhat satisfied	Size of the business district Very satisfied	Size of the business district Extremely satisfied	Size of the business district
Local atmosphere	Local atmosphere Not satisfied	Local atmosphere Somewhat satisfied	Local atmosphere Very satisfied	Local atmosphere Extremely satisfied	Local atmosphere
Variety of things to see and do	Variety of things to see and do Not satisfied	Variety of things to see and do Somewhat satisfied	Variety of things to see and do Very satisfied	Variety of things to see and do Extremely satisfied	Variety of things to see and do
Shopping	Shopping Not satisfied	Shopping Somewhat satisfied	Shopping Very satisfied	Shopping Extremely satisfied	Shopping
Food and beverage	Food and beverage Not satisfied	Food and beverage Somewhat satisfied	Food and beverage Very satisfied	Food and beverage Extremely satisfied	Food and beverage
Entertainment/Night Life	Entertainment/Night Life Not satisfied	Entertainment/Night Life Somewhat satisfied	Entertainment/Night Life Very satisfied	Entertainment/Night Life Extremely satisfied	Entertainment/Night Life
Accomodations	Accomodations Not satisfied	Accomodations Somewhat satisfied	Accomodations Very satisfied	Accomodations Extremely satisfied	Accomodations
Easy access to the rest of the region	Easy access to the rest of the region Not satisfied	Easy access to the rest of the region Somewhat satisfied	Easy access to the rest of the region Very satisfied	Easy access to the rest of the region Extremely satisfied	Easy access to the rest of the region
Availability of public restrooms	Availability of public restrooms Not satisfied	Availability of public restrooms Somewhat satisfied	Availability of public restrooms Very satisfied	Availability of public restrooms Extremely satisfied	Availability of public restrooms