* 1. What is your age?

* 2. What is your approximate average household income?

* 3. Which of the following stores have you shopped at?

* 4. Which of the following are the most important when shopping for your family?

  Not important Consider it, but not important Pretty important Very important
Great selection
Great prices
They carry brands I know and like
Can shop for everyone in my family
Have great clothes for me
One stop shopping for all my needs
Discover great products
Pleasant shopping atmosphere
Great loyalty program

* 5. Which is your favorite DISCOUNT store for apparel and home products and why?

6. Which of the following are true for your favorite store that you stated above?

* 7. Rank the following discount stores in the order of preference.

  Not on my radar Not my cup of tea I wouldn't say I'm a regular I check them out fairly often This is my go-to discount store
Marshalls
Burlington Coat Factory
Ross Dress for Less
TJ Maxx
Century 21
Loehmann's

* 8. For the stores that you answered "Not on my radar" or "Not my cup of tea", please explain why. Please state the store name and tell us what you don't like about the store in detail. It can be the store experience, the branding, product selection or anything else.

* 9. For the stores that you answered "It is my go-to discount store" or "I check them out fairly often", please include the store name and tell us what you don't like about the store in detail. It can be the store experience, the branding, product selection or anything else.

* 10. Are you open to being contacted to share additional opinions? If yes, please share your email address. Thanks!

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