2015 Package Design Makeover Challenge

Four competing design firms— BrandFirst, Gelcomm, Galileo Global Branding Group and Porchlight —brought their individual consulting, branding and design approaches to reimagine packaging for TELUS Communications Company’s mobile phone packaging. Each firm has taken a real-world approach to the blue-sky contest by consulting directly with TELUS on new design concepts. The most popular design, determined by votes by the Package Design community, wins the challenge.

Help decide which team's approach, design and branding strategy are best by casting your vote below.

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Here is the original packaging:

For a description and images of each design concept, click the name of the competing agency. To learn more about the Makeover Challenge, click here.) To cast your vote, select your favorite redesigned packaging below.

BrandFirst Creative Agency

Gelcomm

Galileo Global Branding Group

Porchlight

BrandFirst

Galileo Global Branding Group

Gelcomm

Porchlight

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Comments (By providing comments here, you give Package Design your permission to use your comments in the magazine, on the website, or on promotional material.)

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Please tell us about yourself. (Optional)

Name:

Company:

Title:

Address:

City/Town:

State:

ZIP:

Country:

Email Address:

Phone Number:

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Interested in participating in the 2016 Makeover Challenge? Check the appropriate box below to indicate how you would like to be involved. (Make sure to include your information above.)

Yes, contact me about competing as a design firm.

Yes, contact me about having my package re-imagined.

Package Design thanks FiberMark North America Inc., a world-class manufacturer and global distributor of fiber-based decorative covering materials and dyed-through paperboards. The company forms a rich tapestry of inspired top-of-the-line products for luxury packaging and upscale collateral helping premier brands stand out ever more distinctively. We would also like to thank Caps57, for kindly offering its color-accurate prototyping services to our contest competitors.

Thank you for your vote. For it to be counted, you must click "Done" below.